Tag: Force Marketing
Why F&I Should Embrace Antimicrobial Protections and How to Leverage It
Antimicrobial treatments have been around for a while. Dealers are applying an interior protection, either wet or electrostatic, making the surfaces hostile to bacteria...
AIADA President Cody Lusk on Tariffs, COVID-19, Inventory Levels, and Diversity
The first half of 2020 has been filled with challenges for business owners all across the country. However, dealers have been adapting to the...
Ira Wolfe on Why Dealers Can’t Go Back to Business as Usual
"An Obituary for Normal", is how Ira Wolfe, founder and President of Success Performance Solutions, satirically introduces his thoughts about the state of 'normal'...
Auto Retail Veteran Paul Cummings on Triumphing Over Adversity
Obstacles in business and in life can either shut you down or wake you up. Most dealers have faced challenges from the Coronavirus head-on...
GM North America Undergoes Leadership Shuffle, Steve Carlisle Becomes President
Effective September 1st, GM North America is shuffling the leadership deck. Steve Carlisle is to become the executive vice president and President of GM...
The Characteristics that Define Truly Successful F&I Managers
Is there a reason why some F&I managers outperform by earning nearly double per car than what others do? Is it just the luck...
Staying Successful in the Showroom During COVID-19
On this week's episode of the Saturday Morning Sales Meeting, David Lewis talks about selling cars during the COVID-19 pandemic and some of the...
What Do Dealerships and Bank Conversions Have to Do With TikTok?
Recently, a video by TikTok user Molly Baxter shared a shady business practice perpetrated by a few F&I managers that received thousands of views....
Why Dealers Should Concentrate on Experience, Not Price
On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....
