Thursday, January 28, 2021

The Importance of Your Dealership’s Online Reputation | Canada Matches U.S. Tariffs | Vehicle Prices Down 0.4%

Today on CBTNews.com – Monday, June 4th, 2018:

The Importance of Your Dealership’s Online Reputation – Chris Snellgrove
Jim Fitzpatrick sits down with Chris Snellgrove with Digital Media Nation to talk about reputation management, the customer experience, and marketing on CBT News. Chris discusses the importance of monetizing your reputation for your dealership and for your customer’s experience. Watch Now

Rethinking The Automobile Selling Process
The auto industry has made some big changes in the way a vehicle is advertised and sold. The consumer has so much available to them by way of technology before they even step foot into a car dealership to speak with a franchise dealer. Because certain steps to the automobile purchase are now being completed outside the dealership, such as online financing and vehicle trade-in offers, the car salesmen need to start taking on a new approach to how they go about selling a car. Read More

When Little Complaints Become Big Problems
The vast majority of dissatisfied customers who threaten to call an attorney never do. For the few who follow through, the results can be devastating. While it’s true that many customers’ complaints have little or no merit, there can be a real danger if the wrong plaintiff’s attorney gets involved. Read More

CBT News
CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

Related Articles

How car dealers can serve customers in a modern retailing environment – Ron Frey

With the acceleration of digital retailing, car shoppers have drastically changed how they interact with the dealership. Industry expert Ron Frey, principal of RL...

New vehicle sales start the year strong in January

After a year of political division, the spread of a virus worldwide, and a vaccine program that’s off to a slow start, January 2021’s...

Four tips for independent dealers to thrive in 2021

According to a recent Cox Automotive Dealer Sentiment survey, independent dealers have had a more challenging time than franchised dealers. On most of the benchmarks, including...

Latest Articles

How car dealers can serve customers in a modern retailing environment – Ron Frey

With the acceleration of digital retailing, car shoppers have drastically changed how they interact with the dealership. Industry expert Ron Frey, principal of RL...

New vehicle sales start the year strong in January

After a year of political division, the spread of a virus worldwide, and a vaccine program that’s off to a slow start, January 2021’s...

Four tips for independent dealers to thrive in 2021

According to a recent Cox Automotive Dealer Sentiment survey, independent dealers have had a more challenging time than franchised dealers. On most of the benchmarks, including...

CBT automotive newscast: January 28, 2021

Today’s Featured Interview: How car dealers can serve customers in a modern retailing environment - Ron Frey With the acceleration of digital retailing, car shoppers have...

The Weekly Automotive Market Minute for January 27, 2021

Welcome to the Weekly Automotive Market Minute with Jim Fitzpatrick: This week’s retail SAAR of new car sales came out to 13.07, an 8.8% increase...