Texting Strategy
Adults spend an average of 23 hours a week texting. Every day there are about 6 billion text messages sent in the U.S. with...
Crisis Management in a Social Media World
Before social media, if you made a mistake your customer could have told a few friends about it. Nowadays, everyone has a much bigger...
Tips on How to Give a Perfect First Impression
On today's episode of Progressive Retail, Cory Mosley discusses the top challenges with initial lead response and gives tips on how to give a...
Marketing Efforts Designed to Meet the Needs of Female Car Buyers – Lisa Copeland
CBT Automotive welcomes back sales strategist and speaker, Lisa Copeland to the network as we discuss what your dealership could do to improve with...
Is There a Lack of Enthusiasm for Autonomous Vehicles?
From Isaac Asimov’s short story Sally to the famous Batmobile, autonomous vehicles have captured the imaginations of many since the invention of the car....
The Evolution of On-Lot Shopping – Larry Dorfman
The role of the salesperson on the floor has changed over the years and now engaging with customers extends far beyond the reach of...
Digital Hubs in Your Dealership: A Smart Investment?
Self-service, digital hubs are a growing phenomenon in all areas of business. Self-checkouts are ubiquitous at large chains like Wal-Mart, Target, and Albertsons, and...
The Power of “Starting with Why,”: Four Ways to Strengthen Customer Trust and Loyalty
Have you ever stopped to think about why customers choose to purchase a car with you? Do you know why your selling practices resonated...
