How car dealers can best showcase their value on Twitter
Virtually everyone in the automotive industry has been talking about the chip and inventory shortage and its impact. But not much talk has surrounded relief. What happens when the industry...
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GM78.050-0.47%
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RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
How car dealers can increase their brand awareness and engage with customers on Twitter – Guy Schueller, Industry Director for Autos
If a topic is trending, it’s most likely being discussed on Twitter. As more sales move online, the social networking site has become a key tool for retail automotive. So...
Auto industry leaders ruffle feathers with recent tweets
Elon Musk hasn’t particularly cared about tradition and has often upset those who have enjoyed the control they had on their business environment. Recently, MSNBC wrote, “Elon Musk’s tweets are moving...
Dealers and Digital “Reveals”
Last Thursday Ford revealed the 2021 F-150 in a prerecorded reveal. The forty-five-minute event was hosted by actor Denis Leary and was streamed through YouTube, Facebook, and Twitter.
Ford's digital reveal...
Advertising with Twitter Video
Your team uses video for Facebook, but have you ever considered utilizing it for Twitter? Brian suggests doing this one thing before going all in on Twitter paid advertising.
You...
Accelerated Mobile Pages
On today's episode of Auto Marketing Now, Brian goes over accelerated mobile pages, or AMP, an important technology used to improve mobile pages as more consumers continue to use mobile...
How Should You Be Sharing Content On Your Dealership’s Social Media Accounts?
Sarah Epstein, Director of Social Media at Cars.com gives insight to what content you should be sharing on your dealership's social media accounts and how to customize each post specifically for...
Building a Great Social Media Presence (Part 2) – LinkedIn and Twitter
This article is part of a series on Building a Great Social Media Presence. Read Part 1 - Facebook here.
One of the most effective and complex ways to engage with your...
How to Create Value in Your Fixed-Ops Selling Process
On this week's edition of the Weekly Tune-Up, Becky Nixon goes over how sending a video to your customers could be more beneficial than a photo or email and discusses other...
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