TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%
TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%
TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%


online car buying

See how automotive dealerships are winning over younger car buyers with cutting-edge digital strategies and irresistible engagement.

Dealerships explore new strategies to win over younger car buyers

- March 11, 2024
Imagine a family-owned dealership deeply rooted in tradition but now facing a pressing dilemma: attracting the elusive younger generation. As digital platforms and social media redefine consumer habits, traditional dealerships...
Sales & Marketing Articles
When it comes to the car buying experience, the way consumers shop monthly payments reflect the changing landscape of auto financing.

It’s all about the perfect payment

- November 30, 2023
There’s nothing about paying bills that consumers like, so it follows that the easier and cheaper and most penny perfect they are to pay, the better, right? KISS! The U.S. Navy...
F&I Publishing Partners
In this article, we will de­lve into the effectiveness of online vehicle me­rchandising and provide practical tips to help you achieve success in this crucial area.

7 tips for enhancing your dealership’s online vehicle merchandising strategy

- November 24, 2023
In today's fast-paced digital age­, having a robust strategy for showcasing your dealership’s vehicles online­ is not just a passing trend – it's absolutely vital. With 80% of car shoppers...
Sales & Marketing Articles
Steven Walker, Senior Product Marketing Manager for CDK Global, recently joined Jim Fitzpatrick on the CBT stage at the 2023 Digital Dealer conference.

How CDK Global is enhancing online to in-store modern retail experiences — Steven Walker

- October 26, 2023
Earlier this year, CDK Global released its Friction Point Study, which surveyed both shoppers and dealers to determine what points in the car buying process were crucial to deliver a positive...
Event Coverage
Providing tailored, personalized suggestions based on a user’s browsing history, mobile apps can make customers feel appreciated and understood.

Leveraging mobile apps for improved customer engagement in dealerships

- October 18, 2023
On any given day in your dealership, a mechanic will grapple with diagnosing a perplexing issue in a customer’s vehicle. A tool that swiftly and accurately solves the mystery would...
Sales & Marketing Articles
By marrying online innovations with the hands-on experiences they excel at, dealerships can craft a future-ready, holistic EV buying journey.

Creating a seamless online-to-offline EV buying experience

- October 16, 2023
Remember the golden days of car buying? There wasn't an internet where people could do research—only magazines. When new cars arrived, dealers often used opaque waterproof marker paint over the...
Sales & Marketing Articles
As many buyers begin their vehicle search online, a dealer’s website is the prime place to begin building a seamless customer experience.

From online to in-store: creating a seamless dealership customer experience

- October 11, 2023
Rapid digitalization during the pandemic has made a lasting impact on the way customers shop for vehicles. According to S&P Global Mobility's latest Vehicle Buyer Journey Study, 65% of U.S. vehicle...
Sales & Marketing Publishing Partners
Explore the significance of price ratings, understand their impact on dealerships, and discover how customers use them for buying decisions.

Do car buyers take online price ratings seriously?

- September 8, 2023
Whether used car managers like it or not, the car price rating systems on websites like CarGurus and Cars.com are meant to be a helpful tool for customers seeking cars....
Sales & Marketing Articles
Auditing the online buying process at your car dealership

Future proofing your dealership in a modern environment

- January 26, 2023
The past few decades have seen a technology boom across all industries, including automotive, that has changed buying habits, expectations, and landscapes forever. The dealer who embraces serving today’s customers...
Sales & Marketing Daily Automotive News
online sales

Increased online sales adoption could signal the in-person experience needs change

- November 4, 2022
The 2022 Deloitte Global Automotive Consumer Study indicates that concluding a vehicle in-person remains the preferred method for 75% of car buyers. However, more people are attracted to buying their...
Sales & Marketing Articles


Latest Articles

Ford doubles down on U.S. assembly as trade policies shift industry strategy
Latest Articles 04/24/26

Ford doubles down on U.S. assembly as trade policies shift industry strategy

Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
Latest Articles 04/24/26

Stellantis to prioritize four core brands in turnaround strategy, sources say

Hyundai's profit drops 24% as tariffs, weak global demand persist 
Latest Articles 04/24/26

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

The latest JD Power-GlobalData forecast shows a decline in new car sales in April, but you can blame last year's tariff panic, not today's buyers.
Latest Articles 04/24/26

New car sales drop 7.3% in April, but don’t blame buyers

2026 Subaru Outback: Rugged evolution meets everyday practicality
Latest Articles 04/24/26

2026 Subaru Outback: Rugged evolution meets everyday practicality

Autonomous
Latest Articles 04/24/26

Autonomous future back in focus as Waymo expands, Uber reinvests billions

Tesla is winning the self-driving race – so why is Washington trying to slow it down?
Latest Articles 04/24/26

Tesla is winning the self-driving race – so why is Washington trying to slow it down?

Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities
Latest Articles 04/23/26

Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities

Detroit 3 release CEO pay, Tesla bets big on self-driving tech, Near-new used car sales soar
Latest Articles 04/23/26

Tesla boosts AI spending, Amazon Autos expands, Rivian ramps R2 production

Tesla ramps up AI spending to $25B, signals near-term cash pressure
Latest Articles 04/23/26

Tesla ramps up AI spending to $25B, signals near-term cash pressure


CBT News
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