5-step guide to modernizing the buyer’s journey
Projections for U.S. light-vehicle sales in the next five years are optimistic, according to research shop Benchmark Co. By 2025, there will be a record 245 million licensed drivers in...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
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LAD251.8201%
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GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Customer Experience
Best practices for engaging today’s car shopper: Automation (Part 2)
In Part 1, we addressed some objections to automation and how to overcome them. Once we overcome objections and fears that naturally come with automation considerations, we can move to implementation....
How to personalize the car buying experience and gain a competitive advantage – Lori Wittman & Jessica Stafford, Cox Automotive
In preparation for next's week's 2021 NADA virtual show, anchor Jim Fitzpatrick sat down with Lori Wittman, Senior Vice President of Dealer Software for Cox Automotive, and Jessica Stafford, Senior...
Most are ready to buy within three weeks of first dealer contact if trust is established
A study released Thursday shows that the majority of car shoppers are deeper into the sales funnel than dealers often think. The Automotive Buyer Study 2021 by Marchex titled “Trust, Transparency & the Transaction” discovered that 75%...
Trim the time in the F&I office for improved CX
An extended in-dealership visit continues to be a pain point for car shoppers with the finance and insurance process often dominating the clock. One customer recounted their recent experience buying...
Customer satisfaction reaches new heights as online processes advance
Many of us are quick to groan and sigh when tasked with going to a car dealership, but could car buying actually be enjoyable? Cox Automotive released a report on Monday hinting...
Areas of opportunity for auto dealers to increase their personal and business development
Welcome to another edition of Mind Your Own Business with Jonathan Dawson, automotive training expert and the founder of Sellchology, an automotive sales tool used to help dealers sell more...
10 retail predictions all business owners should prepare for – Shep Hyken
On today's show, we’re pleased to welcome back Shep Hyken, customer experience expert, acclaimed speaker, and New York Times best-selling author. Hyken's work includes several popular business books including "The...
How to become more profitable in the F&I office with virtual services – Scott Gunnell & Mike Casey, JM&A
Today on CBT News, anchor Jim Fitzpatrick is joined by Scott Gunnell, group vice president of business strategy at JM&A Group, and Mike Casey, group vice president of sales. As leaders...
Study shows car buyers want a smoother insurance experience at the dealership
A new study conducted by DealerPolicy revealed that auto insurance plays a larger role in a vehicle purchasing decision than previously thought. More than seven in ten shoppers weigh the cost of...
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