TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%
TSLA343.690-41.5%
GM89.330-3.1%
F12.540-0.13%
RIVN13.290-0.77%
CYD20.010-1.5%
HMC36.2601.04%
TM218.11018.65%
CVNA72.080-5.48%
PAG212.200-0.1%
LAD316.5200.88%
AN188.1204.65%
GPI266.500-6.31%
ABG207.030-1.85%
SAH62.800-1.25%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

wholesale
Sales & Marketing

How car dealers can wholesale inventory in more effective and profitable ways

- June 23, 2022
The pain points many car dealers are experiencing in wholesale transactions can be solved by Cox Automotive's Upside, a whole new way to wholesale. Cox introduced Upside at NADA earlier...
Sales & Marketing

The pros and cons of an external BDC for car dealerships

- June 23, 2022
Inbound phone calls are still your best low-funnel leads, so they must be handled properly. Many dealers believe their sales team should be able to handle all those incoming calls,...
GA4
Sales & Marketing

3 basic GA4 features that all auto marketers need to know

- June 22, 2022
Google will discontinue support for the current version of Google Analytics in July 2023. If you're not familiar with Google Analytics, it's the platform that practically every car dealer utilizes...
young consumers
Sales & Marketing

Most young consumers think purchasing a car is basic. Here’s how the auto industry can increase appeal to this generation of buyers post-COVID

- June 21, 2022
Consumer preferences, behaviors, and buying habits are unique by generation. Baby Boomers, Millennials, and Generation Z have all been raised in different worlds and the events that have impacted their...
TikTok
Sales & Marketing

How car dealers can expand their social media strategy on TikTok

- June 17, 2022
TikTok is the 'it' social media platform to be on now. If you own a car dealership or work at one, don't look down on using TikTok’s ever-changing algorithm to...
customer retention
Sales & Marketing

How to foster outstanding customer retention at your dealership – Paul Burkemper | Vinsyt

- June 15, 2022
Car dealers have learned now, more than ever, about the importance of customer retention within their dealerships. Today on Inside Automotive, we're joined by Paul Burkemper, Co-Founder and CEO of...
audience
Sales & Marketing

5 tips to amplify your car dealership’s audience in a competitive market

- June 10, 2022
Expanding your dealership audience is no easy task in today's ultra-competitive marketplace. In addition to traditional competition among established brands in dense metropolitan areas, new competition is hotter than ever....
used car
Sales & Marketing

How to boost your dealership’s used car sales when new car supply is low

- June 7, 2022
Automakers continue to face manufacturing challenges as supply chain issues persist. In light of this lack of new vehicle inventory, many car dealers are turning their attention to their used...
inventory
Sales & Marketing

Can dealers avoid overpaying for used inventory with the economy in flux?

- June 6, 2022
From May 2021 to May 2022, the prices of used cars at auction rose more than 12% according to the Manheim Used Vehicle Value Index. The blistering-hot pre-owned market has...
Matt Easton
Sales & Marketing

Why you aren’t closing more sales (and what you can do about it) — Matt Easton

- June 2, 2022
When it comes to closing, many salespeople have old, catchy phrases from years past that can make customers feel defensive and frustrated. So, to avoid those outdated closing lines, many...


Latest Articles

Building stronger dealership teams through trust and accountability
Latest Articles 11/05/26

Building stronger dealership teams through trust and accountability

What GM’s hybrid shift can and can’t do for its market position
Latest Articles 11/05/26

What GM’s hybrid shift can and can’t do for its market position

Stellantis names new chief operating officer for North America
Latest Articles 11/05/26

Stellantis names new chief operating officer for North America

Ford Oct. sales mixed, Toyota raises earnings forecast, Dealers to reduce market dependence
Latest Articles 11/05/26

Ford Oct. sales mixed, Toyota raises earnings forecast, Dealers to reduce market dependence

Ford's October sales slip as Escape and Corsair end, F-series sales rise 8.2%
Latest Articles 11/05/26

Ford F-Series and SUV sales rise in October but overall sales dip

Toyota raises annual earnings forecast as operating profit climbs 34%
Latest Articles 11/05/26

Toyota raises annual earnings forecast as operating profit climbs 34%

October new-vehicle sales remain on pace to meet 2026 forecast
Latest Articles 11/05/26

October new-vehicle sales remain on pace to meet 2026 forecast

Canada says US midterms won’t change its trade stance
Latest Articles 11/05/26

Canada says U.S. midterms won’t change its trade stance

How dealerships can become less dependent on market conditions
Latest Articles 11/05/26

How dealerships can become less dependent on market conditions

Why service leaders must teach ELR to their teams
Latest Articles 11/05/26

Why service leaders must teach ELR to their teams


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