auto industry - search results

Your people must take a disciplined, structured approach to following up on leads by phone or online. BY GRANT CARDONE The landscape of the automotive...

If customers can complete credit applications and finance paperwork before coming to the dealership, the benefits are tremendous. BY PETE MACINNIS Today’s digital shoppers expect a...

Everyone talks about metrics, but why not focus instead on the behaviors that the manager's service advisors show every day? BY GLENN PASCH I remember...

Owners can try their own valuation calculations to estimate possible price tag in a hot deal market. BY JON MCKENNA As any exec in the...

Its execs are confident that devotion to key metrics and sophisticated digital marketing will help company thrive. BY JON MCKENNA Cardinale Automotive Group has carved...

BDC approach just makes younger buyers who crave continuity deal with more people. BY KIRK MANZO Insanity is often defined as doing the same thing...

Bernie Moreno, founder and president of the Bernie Moreno Companies, draws upon his days with Saturn Corp., to build Ohio’s largest luxury auto group....

Dealer clients of HookLogic are seeing an incredible 60-percent show-to-close ratio. BY CAROL WHITE If you want to sell more cars, you have to get...

Utilizing free analytic tools can simplify a dealer’s approach to digital marketing. BY AMY FARLEY Henry Ford once said he knew that half of every...

Having your dealership's web presence online appeals to tech-savvy consumers and is critical to keeping them engaged and eager to visit your dealership. BY ZACH KLEMPF Dealerships...