TSLA374.2000.48%
GM77.820-0.7%
F12.345-0.135%
RIVN16.340-0.61%
CYD41.480-0.39%
HMC24.315-0.165%
TM192.900-3.18%
CVNA403.4750.455%
PAG160.4800.48%
LAD274.110-2.28%
AN202.810-0.16%
GPI339.9700.19%
ABG201.150-0.86%
SAH71.3900.17%
TSLA374.2000.48%
GM77.820-0.7%
F12.345-0.135%
RIVN16.340-0.61%
CYD41.480-0.39%
HMC24.315-0.165%
TM192.900-3.18%
CVNA403.4750.455%
PAG160.4800.48%
LAD274.110-2.28%
AN202.810-0.16%
GPI339.9700.19%
ABG201.150-0.86%
SAH71.3900.17%
TSLA374.2000.48%
GM77.820-0.7%
F12.345-0.135%
RIVN16.340-0.61%
CYD41.480-0.39%
HMC24.315-0.165%
TM192.900-3.18%
CVNA403.4750.455%
PAG160.4800.48%
LAD274.110-2.28%
AN202.810-0.16%
GPI339.9700.19%
ABG201.150-0.86%
SAH71.3900.17%


About: Jon McKenna

Jon McKenna

This author has not added a bio yet.

sunrise toyota

Service Figured Prominently In The Sunrise Toyota Recreation

- January 30, 2016
Jimmy Berg’s Long Island store overhaul addressed big needs in the store he bought several years ago By Jon McKenna That vehicle service generates the lion’s share of profits at most U.S. dealerships...
Fixed-Ops Auto News

The New Generation Of Kiosks Emphasizes Time Savings And Transparency For Customers

- December 3, 2015
Meantime, dealers hunt for advantages in tracking lead sources, identifying customer desires and designing offers. BY JON MCKENNA Informational kiosks have been on the dealership scene for years. Who hasn’t encountered...
Daily Automotive News Sales & Marketing

Training Helps Sustain Michigan Dealership Group’s Evolution Into A Substantial Corporate Player

- December 1, 2015
Zeigler Auto Group believes recruiting and developing talented staff is essential to growth. BY JON MCKENNA Back in 2004, Zeigler Auto Group ran four stores, covered staff training with an occasional...
Articles

Miami Dealership Group Keeps Expanding Its Reach

- November 2, 2015
Brickell group could open another store in its hometown soon but has designs on more Florida markets. BY JON MCKENNA Miami-based Brickell Motors is continuing its recent aggressive growth trend, having...
Articles

Dealers Can Constructively Object To OEM Formulas

- October 14, 2015
Explain your issues in writing and get them in your file. BY JON MCKENNA Suppose your nameplate manufacturer is calculating your dealership’s average market share, grading its sales performance or setting...
Articles

Expand Your Customer Surveying Beyond The CSI

- October 7, 2015
DMS exec: CSI won’t tell if customer is loyal for long haul. BY JON MCKENNA In recent years, skeptics have raised a litany of questions with or complaints about automaker-driven customer...
Sales & Marketing Auto News

Instinct And Observing Other Businesses Lead Dealer To Flip To Salaried Sales Staff

- October 1, 2015
Kistler Ford wants its product specialists answering questions, not chasing commissions. BY JON MCKENNA The ranks of dealers experimenting with salaried salespeople are gradually growing. It’s doubtful that any of them...
Articles

Dealer’s Path To Her Arizona Store Was Long And Twisted

- September 10, 2015
Shot down repeatedly on the East Coast, she was about to give up when a chance arose to break into ownership. BY JON MCKENNA The sunny side of the auto dealership...
Articles

The Huge Cox Buyout Of Dealertrack: What It Means To Dealers

- July 9, 2015
Market participants expect greater simplicity for customers, but also more aggressive marketing and pricing. BY JON MCKENNA The price tag for Cox Automotive Inc.’s planned purchase of Dealertrack Technologies Inc., approximately...
Articles

Dealer Pricing Transparency And TrueCar Are Debated Without NADA On The Front Line

- July 9, 2015
Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA Back in 2013, Acton Toyota of Littleton in Littleton,...
Articles


Latest Articles

Sale of stakes in Bugatti Rimac and Rimac Group marks latest move in Porsche CEO Michael Leiters' sweeping turnaround effort.
Latest Articles 04/24/26

Porsche sells Bugatti Rimac stakes as it shifts focus to gas, hybrid models

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%
Latest Articles 04/24/26

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%

Toyota Mobility Foundation Names Innovators in Clean Freight as Detroit Winners of Global Sustainable Cities Challenge
Latest Articles 04/24/26

Toyota Mobility Foundation names innovators in clean freight as Detroit winners of Global Sustainable Cities Challenge

Baumann Auto Group
Latest Articles 04/24/26

Baumann Auto Group acquires Firelands Chevrolet of Norwalk in Ohio

Ford doubles down on U.S. assembly as trade policies shift industry strategy
Latest Articles 04/24/26

Ford doubles down on U.S. assembly as trade policies shift industry strategy

Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
Latest Articles 04/24/26

Stellantis to prioritize four core brands in turnaround strategy, sources say

Hyundai's profit drops 24% as tariffs, weak global demand persist 
Latest Articles 04/24/26

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

The latest JD Power-GlobalData forecast shows a decline in new car sales in April, but you can blame last year's tariff panic, not today's buyers.
Latest Articles 04/24/26

New car sales drop 7.3% in April, but don’t blame buyers

2026 Subaru Outback: Rugged evolution meets everyday practicality
Latest Articles 04/24/26

2026 Subaru Outback: Rugged evolution meets everyday practicality

Autonomous
Latest Articles 04/24/26

Autonomous future back in focus as Waymo expands, Uber reinvests billions


CBT News
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.