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CBT Automotive welcomes back sales strategist and speaker, Lisa Copeland to the network as we discuss what your dealership could do to improve with...

Direct Marketing, a form of advertising that uses physical marketing materials to communicate to their consumers regarding about a product or service. This form...

Today on CBTNews.com - Thursday, July 26th, 2018: Perfecting the Art of Personal Branding in Sales - Tony Zelaya, DARCARS Tony Zelaya has spent years perfecting...

This month (July 2018), Ally Financial and the National Association of Minority Automobile Dealers’ (NAMAD) honored a Bristol Honda dealer in training. Karmala Sutton,...

Today on CBTNews.com - Monday, July 16th, 2018: Your Customer Experience Will Determine Your Dealership's Success When you think of businesses with outstanding customer service, it’s...

For many, a car represents freedom, flexibility, and accessibility. Unfortunately, for others, it can bring thoughts of tragedy and danger. Car safety is an...

Females make up over 65% of your daily service department customers, and their buying habits and decision making is vastly different from the average...

Last year, “Automotive News” published a rather startling study entitled, “Project XX - Sexism Alive and Well in Auto Industry." Nearly 900 women took the...

  Improving the shopping experience is on everyone’s action items list. As there are many different ways you can choose to enhance that experience, CBT...

Today on CBTNews.com - Tuesday, May 29th, 2018: Jody DeVere - Leading a Movement in Automotive Improving the shopping experience is on everyone’s action items list....