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Overcoming Objections (Part 3)

On this week’s episode of Straight Talk, David Lewis continues his series on overcoming objections. In his third installment, David discusses why customers actually object during the sales process.
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David Lewis
David Lewis
David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.

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