Hyundai will reveal new versions of the Tucson SUV and Santa Cruz pickup at the 2024 New York International Auto Show.
The reveal event, scheduled for March 27 at 9:20 a.m. ET at the Jacob Javits Convention Center, can be streamed online at this link or on YouTube. Viewers and attendees will get to watch a news conference highlighting the changes between the new and previous Tucson and Santa Cruz generations.
Hyundai has made a swathe of refinements and style updates to both models. The redesigned 2025 Tucson, released in Europe earlier this year, will debut in the U.S. with new lighting features, new wheel designs, and a heavily revised interior. In a press release announcing the event, the automaker highlighted the new generation’s technology upgrades and usability improvements.
Similarly, the enhanced 2025 Santa Cruz receives both external and internal revisions from its previous iteration, including two new screens, one for information and the other for entertainment or utility software, and ergonomic upgrades, such as a relocated gear selector and wider storage space. The pickup will also launch with improved driver assistance features. Whereas the 2025 Tucson has already made its worldwide debut outside of the U.S., the New York International Auto Show will mark the Santa Cruz’s first public appearance.
The automaker has yet to announce the price tags or trim levels for either the Tucson or the Santa Cruz. However, given the options available for the previous generations, both are likely to range between $30,000 and $40,000 based on upgrades.
