How to NOT Sell Cars in 2018
Overall US automotive sales slipped ever so slightly year-over-year in 2017. The clientele is out there, ready to buy up vehicle inventory with a fairly stable economy and a job...
TSLA336.870-2.43%
GM83.710-0.66%
F13.945-0.1%
RIVN14.780-0.09%
CYD45.630-0.8%
HMC31.9500.05%
TM188.250-0.93%
CVNA65.000-5.09%
PAG216.210-1.74%
LAD356.550-12.97%
AN196.900-8.06%
GPI250.010-9.67%
ABG203.940-4.6%
SAH77.310-2.95%
TSLA336.870-2.43%
GM83.710-0.66%
F13.945-0.1%
RIVN14.780-0.09%
CYD45.630-0.8%
HMC31.9500.05%
TM188.250-0.93%
CVNA65.000-5.09%
PAG216.210-1.74%
LAD356.550-12.97%
AN196.900-8.06%
GPI250.010-9.67%
ABG203.940-4.6%
SAH77.310-2.95%
TSLA336.870-2.43%
GM83.710-0.66%
F13.945-0.1%
RIVN14.780-0.09%
CYD45.630-0.8%
HMC31.9500.05%
TM188.250-0.93%
CVNA65.000-5.09%
PAG216.210-1.74%
LAD356.550-12.97%
AN196.900-8.06%
GPI250.010-9.67%
ABG203.940-4.6%
SAH77.310-2.95%
Headlines
Mobile, a Recruitment Must
Mobile optimization is a crucial part of finding and hiring the best candidates, as job seekers increasingly demand not only a robust mobile-optimized job search but also the ability to apply from their...
Mark Rikess: More pro than cons on one-price selling
One-price selling is something that more dealerships are doing, but not everyone. Why isn't every dealership using this selling technique? It certainly works for Carmax, the largest used-car retailer in...
Marketing Strategy for Small Town Dealerships
Automotive dealerships in small towns face different challenges than those that are in larger, more prominent, cities. In larger cities, sales are correspondent with the selling tactics and strategies to...
Look Back in The Rear View to Illuminate What’s Ahead
This past year has been a rollercoaster for the auto retail industry. We saw an end to the U.S. auto industry’s unprecedented seven-year sales streak, and entered a new post-sales...
Is your technology flexible and relatable to customers?
We always hear the phrase, "Be where the customers are." Currently, they're online when researching for a vehicle. We also hear that we should be flexible and relatable, and that's...
What to Look for In an Automotive Marketing Agency
As the digital markets continue to change, consumer habits also follow. With so much Automotive marketing agencies are there to help you analyze your regional data to find the best...
Why Person Is the 4th P of Automotive Marketing
People make the difference. There it is. Right up front.
At Cars, we think that the salespeople and service advisors within our industry are such an important asset, we believe they’ve...
Jessica Caldwell: Do January’s numbers set the tone for 2018?
According to some, January was supposed to be a "ho-hum" month, with consumers relaxing from December's big final sales push. However, it wasn't like that, even with just 25 selling...
California Self-Driving Report May Validate Consumer Concerns
Would you allow your car to take control of your commute? This is the question many car buyers are still wrestling with. While, companies like Tesla, Waymo, and even Ford...
