Brian Pasch: Marketing Manager Qualifications
How do you know your marketing manager is taking the right steps of optimizing your dealership's return on ad spend? How were they even hired as your marketing director and...
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GM78.100-0.43%
F14.1100%
RIVN15.6300.77%
CYD44.820-2.38%
HMC26.8300.69%
TM171.4804.98%
CVNA62.310-3.89%
PAG182.210-1.63%
LAD292.100-4.63%
AN191.640-0.41%
GPI301.7400.92%
ABG205.1702.12%
SAH84.5101.8%
TSLA379.7104.59%
GM78.100-0.43%
F14.1100%
RIVN15.6300.77%
CYD44.820-2.38%
HMC26.8300.69%
TM171.4804.98%
CVNA62.310-3.89%
PAG182.210-1.63%
LAD292.100-4.63%
AN191.640-0.41%
GPI301.7400.92%
ABG205.1702.12%
SAH84.5101.8%
TSLA379.7104.59%
GM78.100-0.43%
F14.1100%
RIVN15.6300.77%
CYD44.820-2.38%
HMC26.8300.69%
TM171.4804.98%
CVNA62.310-3.89%
PAG182.210-1.63%
LAD292.100-4.63%
AN191.640-0.41%
GPI301.7400.92%
ABG205.1702.12%
SAH84.5101.8%
Headlines
Three Takeaways From AutoNation’s New Partnership With Waymo
Waymo’s Journey From Project To Company
Waymo has had a long journey from Google side project to its own viable company. In 2009, Google began testing driverless car technology with 100-mile...
Sales to Service Handoff, then Back Again
Do you keep track of your customer defection rates? It’s one of the more unpleasant numbers to monitor, but perhaps the most important statistic for your store. These are the...
Are Your Personal Biases Hurting Your Business?
The top salesman was promoted to new car sales manager. It seemed like a good decision at the time. But within 90 days most of the other heavy-hitters in sales...
Think You Can Hold a Creative Competitive Advantage?
There’s a belief among many in the industry that “innovative” dealers can somehow gain and hold a marketing or technological advantage over their competition. This belief is so strong among...
Dave Anderson: Becoming a true leader
Being a leader in auto retail means more than just having a title. It means more than just being a top salesperson that was promoted to the position of sales...
October 2017 Auto Sales Totals
CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of October 2017 at dealerships around the U.S.
The seasonally adjusted, annualized sales rate for the month was...
5 Strategies to Increase Your Confidence as a Sales Professional
There are many experts out there who will teach you how to be confident, but at the end of the day, confidence comes from within. It is wise to learn...
Addressing High Turnover: Five Ways Dealers Can Attract And Retain Millennial Talent
We live in a world ruled by technology, but people are still essential to the car buying process. The most valuable component of any business is human capital, and the...
Bad data existing in dealerships due to double-entry issues
We all know what good data can do to a dealership's profit, but what does bad data do? Bad data costs the U.S. economy $3.1 Trillion every year. So how...
