Momentum: Getting It & Keeping It
The excitement that comes when things click on an individual and business level is indescribable. There are plenty of customers, tons of leads flowing and customers saying, “let’s do the...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Headlines
Can one big product make car buying seamless?
If the goal is to eventually create a seamless end-to-end car shopping experience, wouldn't the solution be to build one mega-product that would tie all of these systems together? In...
Welcome to the New 4Ps of Automotive Marketing
Automobile shoppers’ behaviors have changed; they do so much of their research online that more than half never contact a dealership before their walk on the lot. Their experiences on...
The Move Toward Digital Transactions: 4 Ways Dealers Can Embrace A Paperless Car Buying Process
According to a study by ACI Worldwide, 56 percent of bills were paid online in 2016. Over 50 percent of Millennials, Gen Xers, and Baby Boomers all participated in digital...
Display Ad Design Best Practices for The Automotive Industry
With over 179 billion U.S. dollars generated in 2016, it’s no surprise that the U.S. is a global leader in the advertising industry, followed by China, which generated 53 billion...
Becky Chernek: What are the “fundamentals” when it comes to F&I?
Remember those things you used to do? The little things that mattered to customers? The things that showed you truly cared about what customers liked and wanted? For F&I customers,...
Increased Transparency in F&I
The F&I department is often one of the most lucrative profit centers in an auto dealership.
This fact is not lost on the increasingly sophisticated buyers that spend $30,000 or more...
The Reality of Life as a Technician
At first, it might appear to be a straightforward blue-collar job. An automotive technician is able to go to work, put in their hours, head home at the end of...
David Lewis: The secret to your sales success
If you work at a dealership, you know there can be many pieces of selling a vehicle. However, at the end of the day, with all of the tools and...
What to Include in Your Dealership’s E-Newsletter
E-newsletters are simply as they state, electronic newsletters. Charitable organizations, businesses, religious bodies, clubs, and societies have all been known to use e-newsletters frequently. They can be used to promote...
