Force Marketing CEO John Fitzpatrick Set to Speak at First Annual CBT Automotive Sales, Service and Marketing Conference & Expo

Force Marketing is proud to announce that CEO and President John Fitzpatrick will be a featured speaker at the upcoming first annual CBT Automotive Sales, Service and Marketing Conference & Expo.

The expo is set to take place Feb. 9-11, 2016 at the Omni Hotel in downtown Atlanta, and will touch on a broad array of topics related to sales, service and marketing within the automotive industry. The keynote speakers for the conference will be Nick Saban, Head Coach of the University of Alabama Crimson Tide, Patrick Lencioni, founder and President of The Table Group, as well as Jason Dorsey, award-winning entrepreneur. In all, more than 65 general sessions and breakout sessions will be held for dealers and other automotive professionals to attend.

The CBT Expo is hosted by the CBT Automotive Network, which provides a daily news source for and about the retail automotive industry. Fitzpatrick has been prominently featured on the network a number of times before, including in a live webinar that was broadcast on, as well as an interview on Auto Marketing Now hosted by Brian Pasch on the network.

A comprehensive agenda for the CBT Expo, as well as a complete listing of speakers, panelists, and other guests, will be announced as the conference gets closer. For more information, visit or


Force Marketing is an innovative automotive multi-channel marketing company headquartered in Atlanta, Ga. The agency offers technology-enabled marketing services to an expansive client base throughout the U.S. and Canada. The company made Inc. magazine’s 500|5000 list of the fastest-growing private companies in the U.S. in 2014 for the sixth consecutive year. More information about their superior auto dealership marketing services can be found online at