Your #1 source for auto industry news and content


Columbia Gorge dealership promotes its Turkey Trot 5K via TikTok Challenge

Columbia Gorge Toyota and Honda utilized social media to promote their 3rd annual Turkey Trot 5K Benefit

With Thanksgiving rapidly approaching, the Columbia Gorge Toyota and Honda dealerships utilized social media to promote their third annual Turkey Trot 5K Benefit Walk/Run by sharing a humorous TikTok video that has captured the community’s hearts. 

Matthew Ryan Thompson, who was featured in the TikTok video, came up with the concept back in 2021, and it has since made a comeback. “Our goal was to showcase the run entertainingly since It’s a relaxed, family-friendly occasion. To participate, you don’t even need to be a runner,” said Rachel Carter, marketing director of Columbia Gorge Toyota

The dealerships invite everyone to the Lewis and Clark Festival Park on November 23 from 8 to 10 AM.

The event aims to raise funds for The Next Door, which offers more than twenty programs that empower and assist people in the community. Everyone is welcome to participate in the Turkey Trot, including families, children, strollers, and furry friends. Human and canine participants are encouraged to dress up for the event’s costume contest, where awards will be given to the top three finishers.

In the spirit of giving back, 100% of the proceeds will benefit The Next Door, and the dealerships have pledged to match every dollar raised beyond the $5,000 mark.

The last day to pre-order tickets is November 22. Register here.

Stay up to date on exclusive content from CBT News by following us on Facebook, Twitter, Instagram and LinkedIn.

Don’t miss out! Subscribe to our free newsletter to receive all the latest news, insight and trends impacting the automotive industry.

CBT News is part of the JBF Business Media family.

Jaelyn Campbell
Jaelyn Campbell
Jaelyn Campbell is a staff writer/reporter for CBT News. She is a recent honors cum laude graduate with a BFA in Mass Media from Valdosta State University. Jaelyn is an enthusiastic creator with more than four years of experience in corporate communications, editing, broadcasting, and writing. Her articles in The Spectator, her hometown newspaper, changed how people perceive virtual reality. She connects her readers to the facts while providing them a voice to understand the challenges of being an entrepreneur in the digital world.

Related Articles

Latest Articles

From our Publishing Partners