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Kristine Cain

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Kristine Cain is a freelance writer who loves the car business, hiking long trails, and the Steelers (not necessarily in that order). After finishing a degree in psychology at George Mason University in Virginia, she got her first taste of the dealer world working in the service department of a high volume Honda store. Warned early on that the car business would ‘get in her blood’, it did and Kristine made the leap into F&I departments at several stores around the Washington DC area and later to an automotive information company in dealer sales. A veteran of over 20 years in B2B sales to dealers, she leverages that knowledge to help write within the dealer market. Kristine lives in Holly Springs, NC with her husband and family.
f&i managers

3 Ways to Help Your Veteran F&I Managers Embrace the Future

Every dealership has had THAT F&I manager. You know the one…he/she has been there for 10-15 years or more. They carry deep knowledge of...
f&i

F&I Transparency = Higher Profits

For decades, the F&I department of every dealership has had the reputation among car buyers as being some horrible financial black hole whose very...
f&i

Don’t Let Customer F&I Complaints Linger… Act Quick to Minimize Damage

We all know the old saying…a customer has a good experience and they tell one person. They have a BAD experience and they tell...
f&i education

Educate Your Buyers in F&I and Watch Profits Grow

Car buyers span generations and yet there are huge disparities in how much knowledge each generation has with regard to how financing a car...
F&I Managers

4 Ways a Happy F&I Manager Drives Higher Profits

Dealerships across the country struggle with turnover for a variety of reasons…commission-heavy compensation, long hours, lack of respect from management or owners, lack of...
F&I

3 Simple Ways to Leverage F&I Online

It’s safe to say that nearly all dealerships have an online presence (or they should!). They have inventory listed, online chat for the salespeople to...
f&i

3 Ways F&I and Technology Need Each Other

It’s been said that the next 5-10 years of technology innovation will move faster than that of the past 100 years. Think about that...
identity fraud

Are You Taking the Necessary Steps to Prevent Identity Fraud in your Dealership?

Every time we turn on the TV or log into a news app on our phones, we are reminded of how easy it is...
social media

F&I and Social Media – 4 Ways to Boost Profits & Increase CSI

The typical dealer spends thousands of dollars a month on advertising. The car deals, the service department coupons, the parts specials…you see them in...
F&I Office

5 Simple Ways to WOW Buyers in the F&I Office

Dealers know that the one part of the car buying process that their customers dislike the most is the having to go into the...
cash

Converting the Cash Buyer in F&I – It Could Be Easier Than You Think

There has never been an F&I manager in the history of the car business that has ever been excited to work a ‘cash deal’....
jargon

Skip the Jargon When Selling Cars

Anyone who is an expert in his or her field or who has a passion for what they do knows how difficult it can...
transition

Five Tips for Handling Internal Staff Transitions Within Your Dealership

In an ideal world, today's entry-level employees would always become tomorrow's senior leaders at your dealership. Ultimately, many factors impact whether an employee makes...
onboarding

Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One

It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
break the ice

5 Icebreakers That Will Start a Sale Off Right

Most people are uncomfortable initiating a big purchase, especially a car. No matter how much research they've done before coming to your lot, most...

Do You Have Skin in the Game?

If you have some type of investment in something, you're more likely to take it seriously. On this week's episode of On the Mark,...

Leveraging Video For All Occasions

Most of us walk around every day with a phone in our pocket, taking videos of just about everything that peaks our interest. On...

Doing More With Your Website Visitors

On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...

Subaru Dealer Adam Arens on Training Your Salespeople in More Than...

On this week's episode of F&I Today, Becky Chernek invites Adam Arens to talk about why training your salespeople in more areas than just...