Pros and Cons of Video Testimonials
Customer reviews are more important than ever in this age of digital marketing. Most of your clients will have researched your dealership before stepping through the doors. Of those potential...
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
TSLA350.2501.3%
GM85.810-1.17%
F13.9500.02%
RIVN16.7400.14%
CYD39.3700.62%
HMC31.800-0.79%
TM192.950-0.86%
CVNA75.7453.415%
PAG219.7601.69%
LAD371.8903.34%
AN196.8001.67%
GPI264.8105.43%
ABG215.5904.73%
SAH77.0101.69%
Articles
Managers: Best Ways to Jumpstart Group Morale
While we would all like our teams to be on the ball and excited about making sales 24-7, the reality is there are going to be high and low points...
Generating Intentional Results Requires Massive Action
Attention Dealers, Leaders, Managers and Business owners: Wouldn’t it be absolutely fantastic if you had easy access to experts from different areas of the automotive retail industry to ask questions...
Social Media vs. Third-Party Marketing: Which Is Best for Your Dealership?
Deciding where to put your dealership’s marketing budget and strategies can be challenging. The world of technology has brought about many options, but with each one there are pros and...
Don’t Let Customer F&I Complaints Linger… Act Quick to Minimize Damage
We all know the old saying…a customer has a good experience and they tell one person. They have a BAD experience and they tell 10 people. If this bad experience...
Apple CarPlay vs. Android Auto
Android Auto and Apple CarPlay are latest developments in the evolution of automotive connectivity. Both applications pump a small portion of your phone’s functionality into your car’s built-in infotainment system.
These...
Ford Prepares for 2020 EV Push
Here's a question nobody ever thought to ask: What would happen if the decision makers at one of America's big three automaker's announced one day they had decided not to...
Summer Sales Strategies
Summer is a catch-22 season for car sales. On the one hand, more people buy cars during the summer than any other season. The warm summer weather makes going to...
Continuing the Legacy – Jenell Ross Guides Bob Ross Auto Group in the Second Generation
Bob Ross Auto Group, based in Centerville, Ohio, is a “work in progress,” according to Jenell Ross, dealer principal and daughter of founder Bob Ross. “We’re in our 44th year...
Educate Your Buyers in F&I and Watch Profits Grow
Car buyers span generations and yet there are huge disparities in how much knowledge each generation has with regard to how financing a car actually works. Good news, though, as...
Latest Articles
