Technician Compensation Plans – What’s Best for Your Shop?
Technicians have a difficult job. Every tool, every chemical, and every car they touch in a normal day can be a threat to their life and limb, adding in the...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Articles
Optimizing your VDPs for the mobile screen
Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the days of browsing on desktops -...
Reaching millennials who will never visit your website
Rebecca Salinas had a conversion problem. As the internet manager of Ford of West Covina, she knows her digital strategy constantly needs to evolve as both customer behavior and the...
Cost Analysis of Opening an Auto Dealership
In order to successfully open a car dealership you must plan for a variety of costs. Proper planning and consultation with specialists can help you launch your dealership without unnecessary...
Implementing an Effective Spiff Program for Your Service Staff
In the car business, spiffs are a prominent part of the culture. Spiffs can be straight cash for certain actions and goals attained, or they can be any other type...
Attribution in the Automotive Dealership Industry
There’s no question about the highly competitive nature of the automotive industry. Dealerships need to on top of every aspect of their business in order to secure the sale when...
Customers Want to Buy, So SELL!
Okay, perhaps you won’t die, but can we all agree it’s finally time to drastically shorten the old-school road-to-the-sale and truly improve the customer’s buying experience?
In Ernest Hemingway’s 1926 novel,...
Digital Marketing Strategies for Labor Day Weekend at Your Dealership
Happy Labor Day! Your dealership has the opportunity to drive major business this upcoming holiday weekend, and while it’s always in your best interest to plan your digital marketing campaigns...
Surprising Data Reveals That Millennial Car Preferences Mirror Their Parents
The Largest Living Generation
Millennials are now the largest living generation in the United States behind Baby Boomers. They are defined as individuals born in 1982 and up to 20 years...
7 Ways to Leverage Existing Customers for More Sales
Generally in sales, dealership staff are often looking to find new leads rather than leveraging their current customer base. They’re all wanting to increase the sales of their dealerships, so...
Latest Articles
