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Impel acquires Outsell in $100 million deal to enhance automotive AI...
Welcome back to the latest episode of The Future of Automotive on CBT News, where we put recent automotive and mobility news into the...
The importance of proper “hygiene” when using customer data platforms —...
Customer data platforms (CDP) have quickly become an important part of automotive retailing, with the number of storefronts using this crucial technology growing on...
Leveraging customer data platforms ahead of Google’s 2024 cookie depreciation
Today, a majority of auto dealerships find themselves at a crossroads as 2024 looms. In 1992, Netscape invented the cookie, which sparked the profitable...
Performance you can see: Data-driven fixed ops
In today’s automotive retail environment, the difference between a profitable service department and one that’s just getting by often comes down to one thing:...
Innovative strategies to enhance your dealership’s customer retention
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear — retaining existing clients is far more cost-effective than acquiring new...
How dealers can alleviate customer anxiety around auto tariffs – Lauren...
In today's episode of Inside Automotive, Lauren Fix, automotive expert and the founder of Car Coach Reports, joins Jim Fitzpatrick to discuss the current...
Balancing Tech and Touch: Maximizing Ease and Humanity in Automotive Customer...
Like many other sectors, the automotive industry faces the intersection of digital transformation and traditional human service. While technology offers unprecedented opportunities for efficiency...
Why outdated data is costing dealers more than they realize –...
As dealerships navigate the complexities of digital marketing and customer data, many are turning to Customer Data Platforms (CDPs) for a more streamlined approach....
How customer experience and AI will define dealers’ success in 2025–...
As we kick off a new year, the focus for leaders is clear: delivering exceptional customer experiences while leveraging innovative AI solutions. Renowned speaker...
How comprehensive service platforms and AI enhance dealership profits with Skyler...
In today’s competitive landscape, service departments are under increasing pressure to boost efficiency and profitability. On this edition of Fixed Ops PowerLunch, we sit...