What will Spiffy do with its $30 million Series C funding boost?

Spiffy is a platform which allows users to set at-home service appointments, allowing dealers to improve the convenience of their offerings

Technology and services company, Spiffy, recently announced $30 Million in Series C financing which it expects will drive tremendous growth in 2023 and beyond. The Presidio Group advised Spiffy throughout the transaction, and helped secure investments from multiple dealership groups. On this episode of CBT Now, host Jim Fitzpatrick sits down with Scott Wingo, Spiffy’s CEO, and Keith Style, the Group Managing Director of The Presidio Group, to discuss the investment.

Spiffy was started in 2014 with the goal of introducing e-commerce strategies to the modern car industry. To provide users the most convenience repair and maintenance experience, the platform allows customers to schedule at-home service appointments through its app.

Although Presidio Group is mostly known for its mergers and acquisitions history, Style notes that the group’s investment focus has expanded to support auto retail operations. The $30 million investment in Spiffy is the firm’s 216th transaction, and was funded by multiple dealership groups who perceived the platform’s advantages. “They’re very excited about the digital retailing solution that Scott is presenting to the market place…” Style explains. Having automotive retailers on board also means that industry insiders will be able to monitor the brand in real time and provide feedback for Wingo and his team.

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Spiffy is also expanding its functionality. Retailers can now use the app to offer warranty repairs, oil changes, car washing etc. at the vehicle owner’s place of residence. This allows providers to bundle services into car purchases and increase their buyer incentives.

The new investments into Spiffy highlight the growing realization amongst car business insiders that customer needs have evolved. The vehicle owners of today bring increasingly high expectations for convenience, speed and efficiency to the automotive industry. If storeowners fail to accommodate these customers, they risk losing their clients to a more modernized competitor. Platforms which streamline the dealership experience, whether in fixed operations, financing or sales, offer retailers an excellent way to improve their customer service without overhauling their day-to-day operations.

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