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Evaluating Your Dealership’s Marketing Team and Advertising Spend – Glenn Pasch, PCG Digital

Jim recently caught up with Glenn Pasch, auto marketing expert, and CEO of PCG Digital. They discussed the importance of re-evaluating your dealership’s marketing team and spend. They tackle questions like ‘who should make up the marketing team?’ and ‘what should I try to accomplish with every campaign?’. You won’t want to miss this interview. VIDEO TRANSCRIPTION:  […]
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CBT Automotive Network is a multimedia broadcast platform serving automotive professionals. With interviews featuring the biggest names in the industry, daily newscasts following top stories, up-to-date market data, and exclusive articles covering the latest industry trends, CBT is the leading voice of the retail automotive industry.

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