Tag: services

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VINtvvideo

Leveraging sophisticated AI for your dealership’s video marketing strategy

There's nothing more powerful than TV when it comes to marketing, and dealers know this. However, it's also very expensive to do well. Executing television marketing efficiently and cost-effectively is an area that dealers typically struggle with, and they could…
retail

Auto industry recovering well amidst retail slump

Most industries have taken a devastating hit because of the coronavirus pandemic, with some recovering at a faster pace than others. The auto industry was greatly impacted according to a July McKinsey┬áreport, which noted that car sales had tanked worldwide…
Jordan Belfortvideo

Real ‘Wolf of Wall Street’ Jordan Belfort on straight line selling for auto dealers

From Stratton Oakmont, to world-renowned sales trainer, Jordan Belfort has had a career unlike any other. With the blockbuster movie, The Wolf Of Wall Street, starring academy award-winning Leonardo DiCaprio as Jordan Belfort, by now everyone knows his unbelievable story.…
service

How your service department can improve the trade-in process

The vehicle trade-in process has evolved a lot over time. One of the biggest changes is that there used to be a lot more room for error. ┬áIn the past, an under-informed buyer was more likely to fall for a…

Electric vehicles make big waves in this week’s automotive tech headlines

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…

What the auto retail industry has gotten right and wrong about...

Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. When we talk about the issue of diversity, a lot of times, based on the marketplace, people tend to think about diversity as it relates to color.…

Modifying your dealership’s sales approach through COVID-19

Over the last six months, David Lewis has talked with hundreds of dealership personnel. The majority seem to be in agreement that the changes currently being made to the sales process will be around for a long time. On this…

Auto ventures capitalize on stock market strength to push through acquisitions...

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…