Tag: sales
How Auto Sales Fared in Q2 2020 Amid Pandemic
Virtually nobody doubted that the coronavirus pandemic would hit the auto industry hard and lead to supply chain delays, parts shortages, and a sharp decline in sales, so it doesn’t really come as a surprise that sales numbers were rather bleak this past quarter. GoodCarBadCar has released its report on Q2 2020 sales, and while […]
3 Ways to Dominate Car Sales in the “New Normal”
The Automotive industry has been turned upside down over the past 4 months and has pushed the future forward in regard to the way that business is being conducted. Selling today requires adapting to the current circumstances and reengineering the mechanics of the sales process. The staples to success never change, but this is a […]
Independence Day Weekend Car Sales Expected to Be High This...
The Fourth of July auto sales are commonly seen as one of the four best times to buy a car during the year. Autotrader has written that holiday weekends tend to have success due to special incentives from both the manufacturer and the dealer themselves. This year, research shows that buying intent is high among […]
Fewer Miles Driven in Past Few Months, and How It...
If you had the occasion to drive anywhere during the March, April, or May this spring, it would’ve been a remarkable difference in traffic volume compared to pre-pandemic traffic. The Federal Highway Administration keeps track of the traffic volume trends in a monthly report for the U.S. Department of Transportation and noted that April experienced […]
Consumer Sentiment in Auto Industry Improves in May, But Still...
The second half of the month of May demonstrated that the auto industry is moving toward a smooth recovery, according to the Auto Market Weekly Summary from Cox Automotive. Customers who believe it’s a good time to buy a car has bounced back to nearly pre-COVID levels, and the number of people shopping for a […]
Vehicle Sales Especially Trucks Stronger than Expected
When the March sales figures were released, the alarm bells sounded across the automotive industry. March new vehicle sales contributed to an overall quarterly decline of 27 percent year over year. Expectations for April were dire with Edmunds forecasting as much as 80 percent fewer new vehicle sales for the month than previously estimated. The […]
Use This Time to Build a Great Dealership Experience for...
While the entire world seems to have hit “pause” as a result of COVID-19, dealerships have two options: Prepare for business as usual once things get back to “normal” Recognize that “normal” no longer exists — if it ever did — and get ready for new customer demands With the enforced showroom closures that dealerships […]
J.D. Power: Coronavirus Pandemic Detriments May Not be as Bad...
There is no doubt that the coronavirus pandemic has shaken most industries worldwide and caused many to wonder if the U.S. economy can make a full recovery anytime soon. The auto industry has definitely taken a massive hit, as the pandemic has drastically impacted global automotive sales. For example, Michael Wayland of CNBC reported that […]
Victory for Auto Industry as Sales Deemed Essential Business
In the April 17th update to the Essential Critical Infrastructure Workers Guidance 3.0 from the Department of Homeland Security’s Cybersecurity and Infrastructure Security Agency, automotive sales have been deemed an essential business. The designation as an essential business is a huge victory for dealerships across the nation, especially in states with tight stay-at-home orders. In […]
Strong Pre-COVID-19 Sales Could Help Dealers Succeed Later
The auto industry has been running at full throttle for a few years now. Annual new vehicle sales have peaked at more 17 million units since 2015 and used cars in February 2020 were pacing at 4.4 percent above last year’s figures. Then suddenly, the coronavirus pandemic has forced an industry in its prime to […]
