Tag: marketing

 On today's Auto Marketing Now, Brian's back with part two on Google AdWords Research. PCG Companies collected data by surveying over 500 dealers as...

In the workforce, millennials get a lot of hate from the older generations. The older generations consider millennials as self-involved, entitled and overly reliant...

On today's CBT Newscast for Tuesday, September 5th, 2017: Why signing bonuses are not enough for keeping service employees Sometimes dealers have pain points. Sometimes dealers...

Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the...

 On today's Auto Marketing Now, Brian walks you through PCG Companies' new report on Google AdWords. Data was collected by surveying over 500 dealers...

The Largest Living Generation Millennials are now the largest living generation in the United States behind Baby Boomers. They are defined as individuals born in...

On today's CBT Newscast for Friday, August 25th, 2017: GM’s Head of Open Innovation Discusses How Dealers Can Innovate Internally and The Future of Ride...

Back in the summer of 2015, Facebook rolled out a new feature, called Facebook Live. Facebook Live is a live-streaming application that lets anyone...

Glenn gets this question from dealers all the time about who owns your store’s marketing.  Is it a third party, an agency, or the...

On today's episode of Auto Marketing Now, Brian goes over website loading speeds and how they can affect your conversion rates.