TSLA402.35013.45001%
GM81.8403.79%
F12.8860.4457%
RIVN17.3000.41%
CYD43.3401.0181%
HMC25.0450.685%
TM217.8404.98%
CVNA387.09024.85%
PAG161.7405.72%
LAD283.8859.01501%
AN207.8659.575%
GPI349.01013.53%
ABG212.1408.05%
SAH70.5403.17%
TSLA402.35013.45001%
GM81.8403.79%
F12.8860.4457%
RIVN17.3000.41%
CYD43.3401.0181%
HMC25.0450.685%
TM217.8404.98%
CVNA387.09024.85%
PAG161.7405.72%
LAD283.8859.01501%
AN207.8659.575%
GPI349.01013.53%
ABG212.1408.05%
SAH70.5403.17%
TSLA402.35013.45001%
GM81.8403.79%
F12.8860.4457%
RIVN17.3000.41%
CYD43.3401.0181%
HMC25.0450.685%
TM217.8404.98%
CVNA387.09024.85%
PAG161.7405.72%
LAD283.8859.01501%
AN207.8659.575%
GPI349.01013.53%
ABG212.1408.05%
SAH70.5403.17%


Google

Google expands Android Automotive with new SDV platform for full vehicle integration

Google expands Android Automotive with new SDV platform for full vehicle integration

- March 31, 2026
On the Dash: AAOS SDV centralizes vehicle software, reducing integration complexity and enabling over-the-air updates for multiple vehicle systems. OEMs can accelerate SDV development by leveraging cloud-based platforms such as...
Unravel local advertising trends: Detect dealership competition in your area, strategize your next move, and stay ahead in the market.

In your backyard: what to do if competitive dealers are advertising in your area

- January 2, 2024
Dealerships are competitive with one another, to say the least. Whether you are seeing more license plates from competitive dealers in your area or the ads are becoming obvious in...
Google and Bing have unique strengths. Our unbiased comparison is intended to help you decide how to use each one.

Bing ads vs Google ads: choosing the right platform for your dealership

- August 31, 2023
Search engine marketing, or SEM, is an advertising form common amongst car dealerships and service departments in an effort to buy traffic from people who use Google or Bing to...
In the world of automotive marketing, both Google and Bing offer some specific competitive advantages and unique tools.

Google vs Bing search: mapping out the differences

- August 23, 2023
Google and Bing are the kings of search in the United States, regardless of what you are searching for. In the world of automotive marketing, both Google and Bing offer...
Let’s dive into why having your own advertising accounts is a good idea, and what could happen if you don’t.

The power and necessity of owning your advertising accounts

- July 23, 2023
Marketing managers, general managers, and advertising or marketing agencies might not agree on this one: You should create your own ads account whenever you start advertising your business somewhere, whether...

Google Analytics 4: How the ASC is preparing dealers for a new internet

- May 11, 2023
On the last episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and auto marketing expert, discussed the importance of merging customer data platforms (CDP), customer relationship...
Electric cars are parked at a charging station in Sacramento, Calif., Wednesday, April 13, 2022. (AP Photo/Rich Pedroncelli)

Weekly roundup: EPA proposes new tailpipe standards, average car prices fall below sticker, GM doubles down on lithium sourcing

- April 14, 2023
Earlier this week: Average new car prices fell below MSRP for the first time since 2021, Tesla got slapped with a privacy lawsuit, the EPA revealed newly proposed tailpipe emissions...
Lissette Gole, branding

How branding can help your dealership be more competitive – Lissette Gole | Google

- April 10, 2023
Branding is an essential component of business growth, and as the car market becomes more competitive it is more important than ever for dealers to understand this important marketing strategy....
Image source: Mercedes Supercomputers

Mercedes-Benz and Google collaborate to bring “supercomputers” to vehicles

- February 24, 2023
Mercedes-Benz and Google announced a partnership on February 22 that will provide "supercomputer" navigation and autonomous driving technology to the automaker's array of vehicles. A level 3 self-driving capability will...

How dealers can drive more customers to their inventory with Google vehicle ads – Lissette Gole & Nate Sato

- May 2, 2022
Google is making things a little easier for car dealers and potential customers with the recent launch of vehicle ads. Ken Garff Automotive Group piloted the program, which shows nearby...


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