TSLA406.16017.26%
GM82.4354.385%
F12.9710.5306%
RIVN17.4440.5542%
CYD43.8601.5381%
HMC25.1700.81%
TM219.2406.38001%
CVNA389.79027.55%
PAG163.4957.475%
LAD287.51012.64%
AN210.58012.29%
GPI352.44516.965%
ABG213.5959.505%
SAH71.4704.1%
TSLA406.16017.26%
GM82.4354.385%
F12.9710.5306%
RIVN17.4440.5542%
CYD43.8601.5381%
HMC25.1700.81%
TM219.2406.38001%
CVNA389.79027.55%
PAG163.4957.475%
LAD287.51012.64%
AN210.58012.29%
GPI352.44516.965%
ABG213.5959.505%
SAH71.4704.1%
TSLA406.16017.26%
GM82.4354.385%
F12.9710.5306%
RIVN17.4440.5542%
CYD43.8601.5381%
HMC25.1700.81%
TM219.2406.38001%
CVNA389.79027.55%
PAG163.4957.475%
LAD287.51012.64%
AN210.58012.29%
GPI352.44516.965%
ABG213.5959.505%
SAH71.4704.1%


Google

Google Head of Auto Retail Lissette Gole

Google’s Head of Automotive Retail Lissette Gole, discusses 4 industry trends caused by the COVID-19 pandemic

- March 8, 2021
The COVID-19 pandemic brought many changes to the automotive industry. Dealers discovered new ways to manage associates, interact with customers, and conduct daily business. Today, Lissette Gole, Head of Automotive...
Sales & Marketing Daily Automotive News
Ford

Ford announces Android platform in their vehicles starting in 2023

- February 2, 2021
Ford and Google announced a tech partnership that will see new vehicles equipped with the Google Android platform starting in 2023. In addition, Monday’s announcement says that Google apps and services will...
Daily Automotive News Articles
automotive retail

CBT automotive newscast: September 10, 2020

- September 10, 2020
Today's Featured Interview: Google's automotive retail head Lissette Gole, discusses meeting modern consumer demands Digital retailing has become a necessity for dealers in the midst of the pandemic. However, tracking consumer...
Daily Newscast
Lissette Gole

Google’s automotive retail head Lissette Gole, discusses meeting modern consumer demands

- September 10, 2020
 Digital retailing has become a necessity for dealers in the midst of the pandemic. However, tracking consumer activity online and increasing the efficacy of your digital marketing can be challenging....
Sales & Marketing Auto News
Google's

What Google’s New Change in Ad Policy Means for Dealers and Marketers

- September 4, 2020
Google recently made a policy change that limits the ability to target customers by zip code. This could have a major impact on dealers and OEMs as they market and...
Sales & Marketing Auto News
support

The Power of Local: Five Ways to Harness Local Community Support

- August 13, 2020
A recent Visa Back to Business Study took responses from business owners across various sectors about their optimism regarding their futures and the strategies they are taking to manage the...
Sales & Marketing Auto News
websites

J.D. Power Finds Carmaker Websites Perform Well – Why that Affects a Dealer

- July 23, 2020
A recent report from global consumer insights leader J.D. Power has identified high overall satisfaction among car shoppers when utilizing car manufacturer websites. Of the 13,451 shoppers surveyed in April...
Sales & Marketing Auto News
Google

Google’s Digital Toolkit from International Small Business Week

- June 29, 2020
Last week was International Small Business Week. Many dealerships would be considered small businesses under the Small Business Association’s definition in retail trade – up to 100 employees and $7.5...
Sales & Marketing Auto News
John Fitzpatrick

John Fitzpatrick Analyzes the Latest Automotive Marketing Data from Google, Bing & Facebook

- April 16, 2020
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides a weekly marketing update. To find...
Sales & Marketing Auto News
conversions

Campaigns Generating Conversions Sell More Cars

- March 16, 2020
 Today's Tip of The Day comes from Brian Pasch as he talks about how to get the most out of your website so your campaigns generate a higher rate of...
Tips & Training


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