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lease

Ways to Pitch a Lease

Lots of dealers are able to sell a car at full MSRP when selling a lease. Many consumers don’t think about negotiating the purchase...
marketingvideo

How to Give Your Dealership an End of the Year Marketing Boost

On today's show, we're pleased to welcome back Eric Mercado, President of WeDrive Automotive, a progressive automotive marketing company headquartered right here in Atlanta,...
hiring

What’s the Upside? Comparing Hiring Experience or Non-Experienced Salespeople

When it comes to hiring new salespeople, it can be a daunting task to find just the right ones that will be a good...
business development

How to Create an Efficient Business Development Dealership

Going beyond the current BDC model and creating a business development dealership makes all employees accountable for growth in sales and service. Business Development...
video advertisingvideo

Is Your Dealership Using Video Advertising to Its Full Potential?

Joining us today to discuss how dealers can better incorporate video into their marketing strategies, is Jon Torrey, Product Manager of Video Advertising at...

Moving Smoothly From Greeting the Customer

The first impression your customer has on you can make or break the deal. On this week's episode of On the Mark, Mark Tewart...

Customer Relationship Management

On this week's Kain & Company, David talks about customer relationship management and CRM culture.

How to Evaluate The Value of Your Third-Party Classified Partner

Do auto dealers need third-party classified marketplaces? Brian Pasch discusses how you can evaluate the value of your third-party classified partner on today's episode...

The Importance of a Dream Team Concept

 On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...