TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%
TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%
TSLA362.440-4.71999%
GM83.6600.61%
F12.3100.26%
RIVN13.0200.07%
CYD26.350-0.22%
HMC34.0600.61%
TM191.9403.34%
CVNA60.5902.63%
PAG212.00017.21%
LAD295.31013.82%
AN159.8006.61%
GPI239.80011.43%
ABG169.8707.9%
SAH63.5103.46%


dealership

Jonathan Thompson

The Importance of Properly Utilizing Your CRM Platform – Jonathan Thompson, Force Marketing

- February 25, 2020
Jonathan Thompson, Vice President at Force Marketing, came to the CBT Stage at NADA 2020 to talk to Jim Fitzpatrick about how important it is to make sure you are...
charity

How to Incorporate Charity and Community Give-Back into Your Dealership Branding

- February 20, 2020
In addition to being inextricably connected to their phones, Millennials are known for their passionate support of causes. As consumers, they prefer products and companies tied to global and communal...
internet leads

Effectively Manage Your Internet Leads with These Proven Strategies

- February 17, 2020
Converting internet leads into car sales is an evolving and extremely challenging process. What worked five, three, or even a year ago isn’t necessarily as effective as it is today....
language

Using the Right Language When Speaking to the Customer

- February 13, 2020
Many headaches can be avoided in the dealership by using the right language with customers. On this week's episode of Kain & Co., David Kain talks about how salespeople and...
defensive

How to Help a Defensive Customer

- February 10, 2020
On this week's episode of Straight Talk, David Lewis talks about how to help the defensive customer you serve and reduce their fear so you can earn their confidence and...
lead generation

Lead Generation Equals Dollar Creation

- February 7, 2020
On this week's episode of On the Mark, Mark Tewart talks about how to create more leads, navigating marketing channels as a dealer or manager, and how lead generation equals...
Proactive Dealer Solutions

Effectively Identify and Quantify Missed Opportunities in Your Service Drive – Lawson Owen, Proactive Dealer Solutions

- February 6, 2020
In this interview with Lawson Owen, managing partner at Proactive Dealer Solutions, Jim and Lawson discuss how they bring a proactive approach to your service drive. They leverage artificial intelligence...
TrueCar

How TrueCar’s Re-Brand Affects Dealers and Car Buyers – Kerri Wise, VP of Industry Relations and Education

- February 6, 2020
In this segment, Kerri Wise, TrueCar's Vice President of Industry Relations and Education, and Jim discuss TrueCar's recent re-brand and how that will ultimately effect the car selling process within...
automotive marketing

4 Steps to Transform Your Marketing Strategies

- February 6, 2020
Data is one of the most powerful tools for automotive marketers. But, given the sheer volume and availability of data, it also can be one of the most intimidating. Data...
conflict

6 Strategies to Manage Conflict and Improve Working Relationships

- February 5, 2020
Conflict among people is a tale as old as time. Much like any other business collective, automotive retailers can become gossip factories or feel like a battle ground where arguments...


CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.