Make Dealership Compliance Your Friend
Dealership Defensive Game Plan
By: Jim Radogna
In many dealerships, the thought of putting together a compliance program is similar to contemplating a diet and exercise regimen: you know it’s something you...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
Customer Experience
Does Your Fixed-Ops Give a ROI?
Comfort Zones versus Accountability
BY DON REED
As a dealer, did last year bring you the return on investment that you expected? As a general manager did you meet or exceed your...
Is Your Negotiating Process Hurting You?
Thinking Like a Customer Might Seal the Deal
By: Mark Tewart
It’s a fact that the majority of customers still want to negotiate. Depending on the formal study you may read, they...
Should your dealership go after women…when marketing and advertising?
So here’s a question: do you ever see the day where your dealership will market and advertise just to women? Recently, we told you about a Bloomberg story that said...
Service Customers Buy Prepaid Maintenance Programs
A Win-Win For All
By Ryan Williams
Customers naturally sense that prepaid maintenance plans will help them develop habits of healthy vehicle maintenance – routine, a plan, and a budget, and typically for...
New research shows that millennials are letting off the brakes and actually owning cars
So when millennials want to make an impact on something...they make sure everyone knows, including the auto industry. As we have told you of late, millennials are warming up...
Two things you need to know about the changes in millennial shopping habits
It was just last year we were talking about millennials and their lack of desire to own their own cars. But according to Fox Business, Dealertrack’s Vice President of...
Transparency In Service Customers From Straying
Dealer Fights Customer Flight With Prices and Value
By Mary Welch
Need a four-wheel alignment or cabin air filter replacement but am not sure the dealership will give you the best price? Don’t...
Cheap gas, so what does that mean shoppers want when they visit your lot?
We’re a month away from summer...and of course, that’s when consumers really use their vehicles to travel. It’s the perfect timing for a new report from AAA... which says: ...
Creating Great Chemistry With Women Customers
Combine the proper ingredients to boost your bottom line
By Anne Fleming
Many combinations of formulas can work, but finding the optimal chemistry with women customers can seem complex.
Use this handy chart from...
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