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Ryan Williams

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Ryan Williams is president of Fidelis PPM, and is a 20-plus year veteran of the auto industry, having served in multiple dealerships as sales manager, F&I manager, and GM. You can reach him at ryan@getfidelis.com.
budgeting

In 2019, Show Budgeting Solutions to Sell More Retention Product

The median household income in the U.S. is $57,617, according to 2016 U.S. Department of Commerce data. The median references the income level that...
retention

Driving Customer Retention to Your Dealership

Customer loyalty does not necessarily translate into repeat business for your auto dealership. OEMs and dealers spend millions of dollars seeking to convert consumers...
Generating Profitvideo

How to generate profit & keep customers coming back to the service drive

We probably all agree that the goal of the dealership service department should be: (A) generate profit and (B) deliver the experience that keeps...

Gifting Prepaid Maintenance Marketing Promotions

Bottom Line Benefits Drives Retention and Healthier Service Volumes By: Ryan Williams We all know that having skin in a game keeps our attention. Freebies, though...

Why Service Customers Buy Prepaid Maintenance Programs

Prepaid Maintenance a Win-Win for All By: Ryan Williams Service customers like to buy prepaid maintenance plans, known as PPMs. For good and valuable reasons, too....

Build Planned Retention Program and Drive Service Volumes

Drive Customer Retention to Your Dealership By: Ryan Williams If you’re serious about growing customer retention and service sales, perhaps it’s time to put into play...

Gifting Prepaid Maintenance Marketing Promotions

SPONSORED CONTENT Bottom Line Benefits Drives Retention and Healthier Service Volumes By Ryan Williams We all know that having skin in a game keeps our attention. Freebies, though...
customer retention

Drive Customer Retention to Your Dealership

Build Planned Retention Program and Drive Service Volumes By Ryan Williams  that many dealers point to as a winner – a prepaid maintenance plan, commonly referred to...
prepaid maintenance

Service Customers Buy Prepaid Maintenance Programs

A Win-Win For All By Ryan Williams Customers naturally sense that prepaid maintenance plans will help them develop habits of healthy vehicle maintenance – routine, a plan,...
budgeting

In 2019, Show Budgeting Solutions to Sell More Retention Product

The median household income in the U.S. is $57,617, according to 2016 U.S. Department of Commerce data. The median references the income level that...
used cars

Reasons Why Used Cars Have a Stronger Appeal than Ever

According to Edumunds.com and other experts in the industry, used car sales are expected to continue rising through 2020. An estimated 39 million used...
credit life

Credit Life & Accident Insurance – Still Worth Selling? Yes.

Back in the good ol’ days of F&I (we’re talking 70’s and 80’s specifically here), one of the more profitable and popular products a...
tom richardsvideo

How Your Dealership Can Thrive and Become More Profitable in 2019 – Tom Richards,...

Having up to date and correct insight into industry trends and successful practices is half the battle when running a successful dealership. Joining Jim...
car accessories

Some of the Coolest Car Accessories of 2018

We all love a cool accessory for our car, right? This year, we saw some of the most sophisticated accessories yet. Here are a...

Introducing the Customer to your Service Department

If a customer takes a liking to both the car they are looking at buying and the salesperson that's helping them, it may be...

Don’t Let Obstacles Get in Your Way

Let's assume customers come into the dealership with a different agenda than you. They think all you want to do is sell them a...

One-Price Selling & Enhancing the Digital Road to Sales

On this week's episode of Progressive Retail, Cory Mosley invites Ephraim Barcelo, General Manager at John Elway's Crown Toyota, to talk about one price...

How to Increase the Effective Labor Rate of Your Shop

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks about how to increase the effective labor rate of...