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Steve Stauning

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Founder, SteveStauning.com Steve is the author of Assumptive Selling: The Complete Guide to Selling More Vehicles for More Money to Today’s Connected Customers; as well as a respected automotive industry veteran and founder of pladoogle, LLC – a leading training & consulting firm – and the free sales video training website SteveStauning.com. Prior to his involvement with pladoogle, Steve served in various automotive leadership roles, including as the Asbury Automotive Group’s (NYSE: ABG) director of ecommerce, the director of the Web Solutions division of Reynolds & Reynolds, and as the general manager of Dealer Web Services for Dominion’s Dealer Specialties.
chick fil a

The Chick-fil-A of Car Dealers

It’s no secret that the dealership model is under attack in America. From subscription alternatives that could bypass traditional dealers to startups like Carvana...
perfect data

Preparing for 2019: Remember, It’s the Boring Stuff that Sells Cars

As you and your team review your sales plans for 2019, it’s important to remember that the dealers growing market share use the same...
phone

The Phone is Ringing: Yesterday, it was an Inquiry; Today, it’s a Buyer!

The phone is ringing. It’s a sales prospect. They’re not calling to chat. They found your vehicle on the Internet and (by calling you)...
market share

Dealers Growing Market Share: What Really Separates Them from the Rest?

With multiple automotive conferences and expos filling the schedule, October has become known to many in the industry as “conference month.” This year, as...
green peas

I Wish They Could Stay Green Peas Forever!

Salespeople… ahh, they grow up so fast, don’t they? One day they’re young, wide-eyed Green Peas treating every Up like a qualified buyer, selling sixteen...
assumptive selling

How Assumptive Selling Can Dramatically Improve Your Results

I’m pretty sure every dealer reading this article wants their salespeople to close a higher percentage of the prospects they encounter. To help achieve...
social selling

Dealers: Don’t Fear Social Selling; Embrace It!

At this very instant, there are vehicle salespeople on Facebook enjoying 25 or more sales a month just by talking about their accomplishments and...
marketplace

Staying Ahead in an Ever-Changing Marketplace

Certainly, all dealers and managers understand the challenges facing automotive retail today: flattening sales; buyers visiting fewer lots; margins under pressure from all sides;...
sales managers

Turn Your 8-Car Alans into 30-Car Theos


Sales managers – many of whom routinely sold 25 or more units a month in their selling days – often lament that today’s salespeople...
attract and convert

Bells & Whistles May Not Attract and Convert

Here’s a silly question for dealers and managers: Do you ever look at your website and think it’s stale or boring? Of course you...
productivity

6 Simple Tools To Boost Your Productivity

If you own or work at a company such as a dealership you’re an authorized seller and have a mass amount of business coming...
voluntary protection productsvideo

How to Keep Your Dealership Compliant When Selling Voluntary Protection Products – Charlie Gilchrist...

Recently, the National Automobile Dealers Association launched a new initiative called the Voluntary Protection Products: A Model Dealership Policy. This policy aims to proactively...
video

How to Incorporate Dynamic Video into Your Dealership’s Marketing Strategy – Jeff Brown, Force...

On today’s show, we welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff discussed the big takeaways from Digital Dealer and how...
phone calls

Phone Calls: The Good, the Bad, and the Exceptional

Competition is heating up.  Shoppers are more informed than ever.  Margins are shrinking. Amid the challenges and chaos of a modern dealership, one thing remains...
selling

About Selling, Closing And Negotiation…

Because most of us got zip for a real education in selling, closing, negotiating and the other critical skills – we defaulted to developing...

The 10 C’s of Leadership and Trust

In leadership, people don't always have to like you, but they do have to respect and trust you. On this week's episode of On...

The Benefits of Having a Unique Domain Name

On this week's episode of Kain & Co., David Kain spoke with Mike Ambrose, CEO and Co-Founder of .cars. David and Mike discussed the...

Inspecting Your Paid Search Campaigns

On this week's episode of Auto Marketing Now, Brian Pasch talks about how you can inspect your paid search campaigns to make sure you're...

Subaru Dealer Adam Arens on How Digital Retailing Can Help the...

On this week's episode of F&I Today, Becky Chernek once again sits down with Adam Arens, Owner and President of Patriot Subaru. The two...