TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Commission in BDC

Daily Newscast: Should BDC work on commission, Trump to lower fuel emission standards and Engaging online buyers

- March 21, 2017
In today’s CBT Newscast for Tuesday March 21, 2017: Should BDC get paid on results? We know salespeople and sales managers get paid on results? Should it be the same for those...
Automotive Engagement

Automotive Engagement Conference

- March 21, 2017
A seven-city national tour showing dealers how to measure consumer engagement to eliminate advertising BOTS, BLUNDERS, and BLOAT in their marketing investments. To find out more about this event, please visit https://pcgcompanies.com/aec.
marketing dollars
digital marketing

How dealers sometimes lose focus with their digital marketing dollars

- March 20, 2017
CBT Founder and CEO Jim Fitzpatrick sat down with Brian Pasch, Founder of PCG Companies, to chat about your dealership’s digital marketing direction and a new tool for measurement. Jim...
Mary Barra

Daily Newscast: Mary Barra on making vehicles more affordable, remaining focused with your digital marketing and handling difficult people

- March 20, 2017
In today’s CBT Newscast for Monday March 20, 2017: What does it mean to be successful with retail customers? Interview with Stephen Smith from Cox Automotive The auto retail environment today is the...
fear

Glenn Pasch: Why it’s important for your dealership to have clean ads on Facebook

- March 17, 2017
Glenn Pasch, CEO and Partner with PCG Companies, on why it's important for your dealership to have clean ads on Facebook.
facebook analytics

Facebook Ads Can, and Must, Be Measured

- March 17, 2017
It is often said that 50% of marketing works, you just don't know which 50%. When it comes to Facebook ads, nothing could be further from the truth. Facebook ads can...
Alan Ram
Auto Marketing

Brian Pasch: How to take your call measurement to the next level

- March 15, 2017
 Brian hosts Cassie Broemmer, VP of Business Development with CarWars, to discuss modern issues with many dealers’ phone processes and how you can take your call measurement to the next...
Digital Marketing

Brian Pasch: Is your dealership using video to capture the local market?

- March 10, 2017
Brian Pasch: Is your dealership using video to capture the local market?


CBT News
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