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Facebook Ads Can, and Must, Be Measured

It is often said that 50% of marketing works, you just don’t know which 50%. When it comes to Facebook ads, nothing could be further from the truth. Facebook ads can be measured down to which specific ad generated a specific lead or sale. For automotive dealers, attribution is essential to make decisions on how to […]
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Scott Meyer
Scott Meyer
Scott Meyer is the brofounder of 9 Clouds (brother+cofounder), a digital automotive marketing firm that specializes in inbound marketing and marketing automation. 9 Clouds tracks web visitors and sends marketing based on their interest. This personalized marketing identifies warms leads before they fill out a form. A frequent speaker and teacher, Scott has taught and worked around the world helping dealers and businesses of all sizes find data-driven digital solutions, from single-point stores and automotive groups to the European Union.

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