Friday, October 15, 2021
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The debate over OEM and dealership vaccine mandates

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To the Editor: The debate over vaccine mandates in any industry is raging, so it should be interesting to see where the automakers fall when...

The importance of building customer relationships in the service drive

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To the Editor: It's easy for dealers to forget how to think like customers. While I agree that reviews are essential the biggest key is...

Production cuts continue for major automakers

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To the Editor: Thanks for the information. At this point, it's getting difficult to take customer deposits on new models, like the Audi e-Tron or any...

How can smaller car dealerships compete with big online retailers?

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To the Editor: Loved this interview with Brian Benstock. As Jim mentioned, digital retailing is all about situational awareness. Changes are going on and Carvana...

Online ‘search relevance’ is key to digital retailing — Are OEM...

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To the Editor: I totally agree with Brian Benstock about "search relevance." For years when I was a Porsche dealer I asked PCNA to host...

Does the evolution of business mean more remote workers?

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To the Editor: Working remotely has its pros and cons. I think it’s smart to call it the ‘evolution of work’ instead of the ‘future...

The importance of giving back to your car dealership’s community

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To the Editor: Mark Schienberg is a great example of auto industry leaders stepping up last year. A lot of times when you work at...
3 ways to simplify closing

3 ways to simplify closing an automotive sale – Sean Gardner,...

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Dealers are always looking for the best way to close the deal. Sean Gardner is an expert on closing opportunities. Gardner is an instructor...

Alternative communication from service advisors provides a more convenient customer experience

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To the Editor: As someone whose role it is to bring the family vehicles in for service, I feel Brian hit the nail on the...

Can auto dealers compete with direct-to-consumer EV sales?

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To the Editor: It’s been a common theme for a while now that small dealerships won’t be able to survive as the big dealer groups...