F&I products, selling techniques, and technological tools have all undergone a seismic shift in the last 30 years. Gone are the 4 squares, the stacks of blank contracts to be...
"The better you are prepared before reaching out to your customer, the better the conversation will be."
Opening the call is much like your first impression or the subject line of...
Most dealers view their CRM as a technology solution that’s designed to improve processes or as a way to communicate with customers. While this is correct, your CRM is a...
In a show of optimism, auto shares rose following President Trump’s announcement of a new trade deal between the US, Canada, and Mexico on Monday. The agreement, if adopted, serves...
In 1887, the Coca-Cola Company sent out coupons for one free drink to thousands of Americans. The result? Over 8 million free drinks were doled out, the majority of them...
Success in your service department relies heavily on teamwork. No single member of the team can perform all of the tasks necessary for a successful customer experience. There are too...
Today on CBTNews.com - Friday, September 28th, 2018:
Why the SAAR Doesn't Determine the Success of Your Dealership - Brian Benstock
Jim Fitzpatrick is joined today by Vice President and General Manager...
Jim Fitzpatrick is joined today by Vice President and General Manager of Paragon Honda, Brian Benstock, to discuss the final quarter of this fiscal year and what to prepare for...
Though it might still feel like summer where you live, winter is indeed on its way. With it comes all kinds of challenges for car owners. The proactive dealership is...
The used car market is strong and shows no sign of slowing down. Dealers across the country are devoting more resources to building up their used-car sales departments. With all...