9 Ways To Speed Up Your Customers Transaction Time
A faster transaction line means more sales in shorter periods of time – it’s simple math. As we approach some of the biggest holidays of the year, it’s important to...
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GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
The Top Communication Traits That Every Leader Should Possess
Take a moment to think of a supervisor, manager, or any other person you have interacted with that was in a leadership position who inspired or motivated you. What was...
How to Take Advantage of the Peak Season Sales
Like most sectors, the automotive industry has its cycles. Generally, those selling cars can expect slumps in the winter and summer, with things picking back up in spring and fall.
We’re...
Why Should Your Dealership Invest In An Ad Agency?
Regardless of what industry your business is in, you probably already understand that advertising and marketing are crucial aspects of the growth and success of your company. Dealerships are no...
Cause Marketing: How to Grow Loyalty Among Your Employees and Clients – Jody Devere, AskPatty.com
In this generation of social activism, consumers are trying to be responsible citizens of the world, and they expect the same from your dealership. According to a Nielsen Global online survey,...
Dealers Growing Market Share: What Really Separates Them from the Rest?
With multiple automotive conferences and expos filling the schedule, October has become known to many in the industry as “conference month.” This year, as with every year, these gatherings will...
The Importance of Showing Customers All The New Car Features
Though it might be one of the most poorly performed and neglected parts of the vehicle sales process, performing a good vehicle walk-around is a vital step. This step allows...
The Advantages of Selling Beyond the F&I Menu at Your Dealership
Back in the 1990’s, menu selling was becoming an accepted way to make it easier for the F&I managers to be able to present all of their products all at...
Use These 6 Tips to Treat Every Caller Like Royalty
Here’s a simple, but important truth: Your customer service experience starts the moment someone picks up the phone and dials your dealership. Sure, they browsed your awesome website. Yes, they...
How to Avoid These Five Marketing Pitfalls at Your Dealership
Over the past couple of decades, marketing has transitioned from the “action of pushing out messaging,” to “strategically driving engagement and revenue.” Case studies, white papers, and reports highlight the...
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