TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%
TSLA352.820-7.77%
GM73.4300.89%
F11.6100.01%
RIVN15.290-0.11%
CYD39.7800.37%
HMC23.840-0.31%
TM204.420-2.59%
CVNA316.6402.73%
PAG148.710-0.63%
LAD257.5705.75%
AN196.820-0.86001%
GPI327.000-2.45%
ABG195.4000.64%
SAH63.310-1.56%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

marketing
Sales & Marketing

What Marketing Efforts Should Be On Your Radar Going Into 2019

- December 14, 2018
With the end of 2018 fast approaching us, it’s time to start thinking about your dealerships marketing efforts going into 2019. From your marketing efforts to your digital marketing plan,...
design
Sales & Marketing

What Your Building Design Says About Your Dealership – Nicholas Berndt, AMSI

- December 13, 2018
The design and layout of your dealership is more important than you might think. It should facilitate exceptional customer service and efficiency, from the showroom to the service department. Remember,...
social media
Sales & Marketing

Four Tips for Optimizing End-of-Year Marketing

- December 12, 2018
It is hard to believe that December is again on the horizon. The holiday and the end-of-year rush is in full swing, and consumers all across the country are in...
perfect data
Sales & Marketing

Preparing for 2019: Remember, It’s the Boring Stuff that Sells Cars

- December 11, 2018
As you and your team review your sales plans for 2019, it’s important to remember that the dealers growing market share use the same websites, tools and marketing sources you...
video sitemap
Sales & Marketing

Boost Website Rankings with a Video Sitemap

- December 10, 2018
If you’re familiar with video marketing, you know that having videos on your dealership’s website improves SEO value. Google and other search engines are always trying to provide users with...
Art Sobczak
Sales & Marketing

Sales Call 101: How to Sell Successfully Over the Phone – Art Sobczak, Business by Phone Inc.

- December 6, 2018
Practicing cold calling in your BDC is challenging but it can also generate an abundance of leads for your dealership's sales department. Our guest today is here to discuss the art...
BDC
Sales & Marketing

Revitalize Your BDC in 2019 with These Proven Techniques – David Kain, Kain Automotive

- December 5, 2018
As 2018 quickly comes to a close, dealers’ sights are now set on finishing out the year strong and setting up solid expectations for 2019. If you’re brainstorming new standards...
Jeff Shore
Sales & Marketing

Cultivate a Better Relationship with Your Customers Using These Strategies – Jeff Shore, Sales Trainer

- December 4, 2018
The sales process can be challenging at times, but when done right, a good salesperson can predict their customer's next move. Having the right product on hand for the consumer...
future of your dealership
Sales & Marketing

7 Ways to Future-Proof Your Dealership

- December 4, 2018
Has the slow-down arrived? According to CNBC, a number of dealerships are reporting softer sales in recent weeks, creating speculation that auto retailers face tough sledding in weeks and months to...
digital retail trends
Sales & Marketing

Digital Retail Trends to Implement at Your Dealership in 2019 – Andy MacLeay, Dealer.com

- December 3, 2018
Digital retailing may have a long way to go before it is the industry standard, but with the popularity of online retailers like Amazon, dealers need to be aware of...


Latest Articles

NY Auto Show doubles down on electricfiation with debut of four new EVs
Latest Articles 04/06/26

NY Auto Show doubles down on electrification with debut of four new EVs

Scott Cooke to Retire as President and CEO; Alec Hagey Named Successor
Latest Articles 04/06/26

Scott Cooke to retire as President and CEO; Alec Hagey named successor
Latest Articles 04/06/26

Trump urged to block Chinese cars, NHTSA ends Tesla Smart Summon probe, Hyundai cites Middle East conflict for export delays

Dream Motor Group acquires Nissan and Mitsubishi Dealerships in Doral
Latest Articles 04/06/26

Dream Motor Group acquires Nissan and Mitsubishi Dealerships in Doral

Senators push Trump to block Chinese automakers from U.S. market
Latest Articles 04/06/26

Senators push Trump to block Chinese automakers from U.S. market

NHTSA closes probe into Tesla ‘Actually Smart Summon’ feature 
Latest Articles 04/06/26

NHTSA closes probe into Tesla ‘Actually Smart Summon’ feature 

Hyundai flags Middle East conflict as supply chain disruptions hit exports
Latest Articles 04/06/26

Hyundai flags Middle East conflict as supply chain disruptions hit exports

New-vehicle financing hits new highs as affordability pressures persist
Latest Articles 04/06/26

New-vehicle financing hits new highs as affordability pressures persist

How Tom Wood Group’s advisor handbook aims to boost fixed ops inconsistencies
Latest Articles 04/06/26

How Tom Wood Group’s advisor handbook aims to boost fixed ops inconsistencies

ASOTU Con 2026 set to expand attendance, spotlight AI and human-centered innovation
Latest Articles 04/06/26

ASOTU CON 2026 set to expand attendance, spotlight AI and human-centered innovation


CBT News
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.