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Overcoming Your Self-Objection

What’s the biggest objection that you’re going to get today? Price? Payments? Interest rate? Jonathan Dawson says that your biggest objection might actually be your own attitude. Hear how to overcome your own attitude on today’s Saturday Morning Sales Meeting.

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Jonathan Dawson
Jonathan Dawson
Jonathan Dawson is an automotive consultant, sales trainer, author, speaker and coach. For 14 years, he has been helping dealerships and sales teams improve sales, reduce turnover and implement effective marketing strategies. His core teaching philosophy is known as Sellchology - Selling through Psychology. This approach focuses on understanding buying behavior and why some sales methods are more effective than others. Salespeople and managers who understand why a technique works become more educated, empowered and effective.

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