TSLA401.88012.98%
GM81.9503.9%
F12.8800.44%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0250.665%
TM218.3405.48%
CVNA384.83022.59%
PAG161.7105.69%
LAD284.2009.33%
AN208.0909.8%
GPI349.03413.5542%
ABG212.1608.07%
SAH70.6603.29%
TSLA401.88012.98%
GM81.9503.9%
F12.8800.44%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0250.665%
TM218.3405.48%
CVNA384.83022.59%
PAG161.7105.69%
LAD284.2009.33%
AN208.0909.8%
GPI349.03413.5542%
ABG212.1608.07%
SAH70.6603.29%
TSLA401.88012.98%
GM81.9503.9%
F12.8800.44%
RIVN17.3350.445%
CYD43.4201.0981%
HMC25.0250.665%
TM218.3405.48%
CVNA384.83022.59%
PAG161.7105.69%
LAD284.2009.33%
AN208.0909.8%
GPI349.03413.5542%
ABG212.1608.07%
SAH70.6603.29%


Jonathan Dawson

Jonathan Dawson shares how Cherokee Mitsubishi applies culture, accountability, and strategy to drive growth and success at the dealership.

Dawson’s turnaround blueprint to strengthen dealership culture and performance

- January 19, 2026
After acquiring the struggling Cherokee Mitsubishi in June 2025, host Jonathan Dawson inherited a business losing roughly $100,000 a month, selling fewer than 15 vehicles, and facing the risk of...
Management & Leadership Mind Your Own Business
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

Steering through uncertainty with resilient leadership and strategic vision

- February 29, 2024
In an era where change is the only constant, Jonathan Dawson's latest episode of Mind Your Own Business offers a masterclass on leadership resilience and strategic foresight. As businesses navigate economic turbulence...
Featured Mind Your Own Business
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

What is the region-beta paradox and how can it impact your dealership?

- September 26, 2023
Imagine taking a small trip to a friend a few blocks away compared to a friend who lives five miles away. Where you could walk to one, you still choose...
Mind Your Own Business
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

How your dealership can avoid the “boiled frog” scenario

- July 6, 2023
On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology, discusses the importance of recognizing areas of your dealership that might be struggling and proactively...
Mind Your Own Business Featured
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

4 primary ways to create a dealership marketing strategy

- June 5, 2023
Traffic, traffic, traffic. Traffic solves a lot of problems for dealerships. You have to get traffic. You have to get people in the door, the phone to ring, and the...
Mind Your Own Business
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

2 methods to help proactively handle difficult conversations

- May 2, 2023
How do you handle difficult conversations? Whether they are team- or coworker-oriented, we all have challenging conversations. But how do you handle them? On today's CBT Automotive Network exclusive: Mind...
Mind Your Own Business
Sellchology onboarding

How to establish reliable onboarding procedures for dealership sales teams — Jonathan Dawson

- February 10, 2023
While inventory levels begin to rebound and margins are being squeezed, salespeople are losing track of how to market their products, which means training must be a top priority. At...
Daily Automotive News Featured
Jonathan Dawson shares his insights into the core principles that help entrepreneurs drive business success in a challenging environment.

8 unique ways to provide a better customer experience than your competition

- January 13, 2023
On the latest episode of Mind Your Own Business, host Jonathan Dawson, founder of Sellchology, discusses eight ways car dealers can out-experience their competition. Dealers that provide a better customer experience...
Mind Your Own Business
motivate

6 basic needs that motivate your dealership staff and how to meet them

- December 5, 2022
Over the past months, automotive retailing experts have talked at length about complacency. Many dealers and managers are now asking themselves—How do I coach and motivate people when profits are...
Management & Leadership Inside Automotive
Dawson:region data paradox

Cure complacency culture and save your car dealership’s reputation — Jonathan Dawson

- November 1, 2022
In some ways, the automotive industry saw some of the most amazing growth and profitability over the last two years. While this is an exciting time for car sales, savvy...
Mind Your Own Business


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