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What makes for a good demo ride?

This week on Straight Talk with David Lewis

David focuses on the demo drive and explains how to best shape that experience to inspire your customers to buy.

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David Lewis
David Lewis
David’s firm is a national training and consulting business that specializes in the retail automotive industry. He also is the author of four industry-related books, “The Secrets of Inspirational Selling,” “The Leadership Factor,” “Understanding Your Customer” and “The Common Mistakes Automotive Salespeople Make.” Visit his website at www.DavidLewis.com.

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