On today’s episode of Kain and Company, David shares some ideas he has to help you sell more cars by connecting with your customer by getting on the same wavelength they are on.
Getting on Your Customer’s Wavelength
Why Vehicle Price is Actually Your Friend
On this week's episode of Kain & Co., David Kain explains how giving the customer an actual vehicle price instead of avoiding doing so...
Getting More Information with the Live Call Handoff
On this week's episode of Kain & Co., David Kain talks about how to incorporate the live call handoff in your process in order...
Producing a Quality Video for the Customer at Your Dealership
On this week's episode of Kain & Co., David Kain goes over some of the finer details of producing a quality video for your...
How to Bring Authenticity to Automotive Retail Selling
We live in a world where it is extremely hard to pretend to be something you’re not. Social media and constant digital interconnectivity have...
Five Ways Dealerships Can Help Their Communities While Growing Their Brand on Social Media
According to a 2017 Corporate Social Responsibility Study by Cone Communications, 87 percent of respondents said they would purchase a product because a company...
How Long Should It Take To Prepare A Sale-Ready Vehicle? – Dennis McGinn, CEO...
Every dealer knows that the profitability of your used-car inventory largely depends on the speed and efficiency of your reconditioning team. So much so,...
President Trump Announces That Roger Penske Will Receive the Presidential Medal of Freedom
President Donald Trump announced Thursday his plans to award the Presidential Medal of Freedom to automotive mogul and motor sports king Roger Penske. "We're going...
The POWER of the T.O.
New and used car sales departments everywhere live and die by the “T.O.” A “T.O.” or “Turn Over” is a strategy employed in sales...
