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departments

Competition Between Your Departments Is Great, But Don’t Let It Become A War

I am betting you have experienced this pain as a dealer too many times: The new car department constantly fights with the used car...
Joe Verdevideo

What is the Key to Increasing Gross Profit? Joe Verde has the Answer

Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with automotive retail and training...
TrueCarvideo

How TrueCar Continues to Bring Balance and Value to their Dealer Partners – Mike...

TrueCar CEO, Mike Darrow joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss their recent rebrand, product changes,...
mentorship

Making Mentorship Programs that Pay Off

A mentorship program is a valuable tool for dealerships. While training gives a new hire your standards and practices, mentoring imparts nuance. Mentors deliver...
Jim Rochevideo

The Keys to Sustaining Profitability in Your Fixed-Ops Department – Jim Roche, Cox Automotive

Vice President for Cox Automotive, Jim Roche joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss the new...

Creating a Video Culture at Your Dealership

 On this week's episode of Kain & Co., David Kain talks about how you can engage with your customers by using the power of...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...

How Can You Maximize PVR Earnings?

On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...

Why You Shouldn’t Fear Rejection in Sales

Customers are often met with a sense of fear when dealing with salespeople. However, working in automotive retail comes with it's own set of...