How do you balance the needs and wants of customers versus what Wall Street says your brand should be selling vehicles? In an interview with CNBC’s Phil Lebeau, GM CFO...
Originally posed on WardsAuto.com on May 1, 2017 by Richard Libin
Most consumers at some point have experienced the high-pressure sale, the push to “buy now before it’s too late.” While many...
Your dealership attends training events such as conferences, forums, and seminars to improve the customer buying experience. According to Jon Munzel, Founder and President of Thought Leadership Summits, when it...
Impressing your boss is always a good thing. Here are 5 ways to impress your boss in 60 seconds or less from LinkedIn:
1. Stand Tall
Standing up straight with your shoulders...
Ernie Garcia, CEO of Carvana, explained in a recent interview with CNBC why he believes customers are seeking out their model of buying before coming to your dealership. Watch this excerpt.
Watch...
In a recent Forbes.com article, Despite Trump Uncertainty, So Far, So Good for Auto Sales, Nariman Behravesh, Chief Economist for IHS Markit, said GDP growth should increase this year and...
CBT News Anchor Joe Gumm reports on U.S. automotive sales totals for the month of April 2017.
The seasonally adjusted, annualized sales rate was 16.8 million. Starting with domestic non-luxury...
In today's industry, marketing involves more than just TV, radio and newspaper ads. Now we must pay attention to all things in the digital world as well. In an interview...
Wondering why your days aren't as productive as they should be? Here's a list of five things you need to stop doing if you want to be more productive.
Trying...
Reaching out to certain groups is nothing new when it comes to auto retail, but maybe your dealership is still trying to figure out what it takes to attract one...