Time to Take Google Analytics Seriously
I estimate that nine out of 10 auto dealers do not have Google Analytics properly configured to capture valuable online marketing data. As a result, dealers do not have access...
TSLA374.193-1.3368%
GM79.3700.42%
F14.1490.309%
RIVN14.475-0.16%
CYD47.1101.13%
HMC26.1000.34%
TM167.620-0.14%
CVNA68.8200.915%
PAG185.5402.1%
LAD308.4003.1%
AN195.0350.185%
GPI306.760-10.75%
ABG206.3400.01%
SAH84.1000.48%
TSLA374.193-1.3368%
GM79.3700.42%
F14.1490.309%
RIVN14.475-0.16%
CYD47.1101.13%
HMC26.1000.34%
TM167.620-0.14%
CVNA68.8200.915%
PAG185.5402.1%
LAD308.4003.1%
AN195.0350.185%
GPI306.760-10.75%
ABG206.3400.01%
SAH84.1000.48%
TSLA374.193-1.3368%
GM79.3700.42%
F14.1490.309%
RIVN14.475-0.16%
CYD47.1101.13%
HMC26.1000.34%
TM167.620-0.14%
CVNA68.8200.915%
PAG185.5402.1%
LAD308.4003.1%
AN195.0350.185%
GPI306.760-10.75%
ABG206.3400.01%
SAH84.1000.48%
Headlines
Eight Steps to a Build a Stronger Dealership Team
Do your employees function as a team? In an effort to motivate employees, most managers talk about team building, but not all of them walk the talk. Many auto dealers...
Consumer Loyalty to SUV/CUVs Highest Ever
More than two-thirds of Sport Utility Vehicle (SUV) and Crossover Utility Vehicle (CUV) owners in the U.S. who returned to market in the first four months of 2017 acquired another...
The Blinker App Provides Easy Finance Options
Joe sits down with Andrew Price, VP of Marketing and Creative at Blinker.
Blinker, the first-ever mobile app that allows anyone to buy, sell, finance and refinance cars themselves without going...
Auto Leasing Drops for the First Time in Four Years
With used-vehicle values sagging and fewer buyers opting to lease for the first time, the popularity of leasing has hit its first bump in the road following a four-year surge,...
Crafting a Custom Brand Experience at your Dealership
You can learn what you need to know about customer loyalty from a man named Ernesto.
He’s not a best-selling author or an Ivy League professor.
He’s a waiter at...
Cutting Out the Dealer: The Evolving Impact of Tesla
Tesla, Elon Musk's electric car company, has not only brought innovation to the resource used to power the automobile but also to the industry itself. It is no secret that...
How training new hires impacts your bottom line
We all know service revenue is important to a dealership's bottom line, especially now in what some are calling a "plateau" in new car sales. The stats that show the...
Alan Ram, Industry Sales Trainer Dies in Plane Crash
For years, Alan Ram was a regular contributor here on CBT Automotive Network (since its inception), a speaker at the CBT Conference, a trainer seen often on CBT News helping...
Marketing Inspiration from Amazon
A sales manager once told me that if I wanted inspiration, then I should copy a salesperson who is successful. That advice still makes sense.
Successful dealers are always looking...
