Today’s multi-cultural society is a discussion many Americans are having and regardless of which side we are on in this conversation, most of us are dealing with some degree of...
Many are looking at 2017 as a defining year for auto sales, and unfortunately, the turn is more negative than positive. The auto industry enjoyed a record-breaking year in 2016...
We're eight days into the new year, and right now there are two different types of scenarios taking place on your sales floor. In an interview with CBT's Jim Fitzpatrick, New York...
John, a seasoned F&I manager, asked the question: “When business slows down, how do I get through the lean periods?” The answer to that is as simple as it is...
A few days ago, numbers for the final month of 2017 came out. The seasonally adjusted annualized sales rate for dealerships across the U.S. was 17.2 million, according to Edmunds....
The service department front line is a pivotal position in the dealership. Staff there have the ability to create loyal customers or repel your clientele swiftly. Each service advisor generates...
Most Americans shop on Amazon or eBay and the negative impact on brick and mortar retail outlets is far-reaching. Customers have proven they want to shop and order goods and...
You can make money with coupons with the right customer messaging and targeted marketing. It is easier to learn than it sounds. if you give the right coupon (the right...
When studying how customers research vehicles, there are many elements to that search, especially once they land on your dealership's website. Things like lead forms, outbound links, and social sharing...
Nothing connects humans on a broader scale than the internet. If something newsworthy happens, you are bound to see it in your social media or news feed within minutes, and...