TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%

Headlines

digital marketing

Five Marketing Metrics Dealers Should Pay Attention To

- January 12, 2018
In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by the wayside. After creating and updating...
goals

6 Steps to Reaching Your Goals in 2018

- January 12, 2018
  Following through with dealer processes is obviously important to the customer buying experience. Following through with your staff's goals is just as important. Without following through of each step to...
ebay

Keys to Success for Selling Parts on eBay

- January 11, 2018
The demand for auto parts on eBay is through the roof. eBay has devoted an entire website to selling auto parts called eBay Motors. eBay Motors is not just another...
search engines

Is Your Website Scaring Customers Away? 8 Issues to Fix Right Now

- January 11, 2018
If your dealership website is receiving plenty of visitors but few conversions, then apparently there's a problem. All the traffic in the world is worth little if your visitors take...
service drive value

Help Your Customers See the Value in Your Service Drive

- January 10, 2018
If you happen to be someone who grew up in the days when grocery stores gave S&H Green Stamps, Plaid Stamps or Top Value Stamps with every purchase, you may...
Gen Z

The Arrival of Generation Z: Four Insights into Their Buying Habits

- January 10, 2018
In the last ten years, the story has been about Millennials. Their wants, buying habits, and beliefs have inspired numerous studies and news reports. Crafting a formula to gain their...
inventory

What is the best solution long term for your inventory?

- January 10, 2018
  It was a trending topic from dealers all over the U.S. last year: inventory isn't moving off your lot fast enough. As a result, incentive levels have gone up quicker...
price transparency

When Price Meets Context: The Impact of Price Transparency

- January 9, 2018
In 2013, a survey of 2,500 Americans by the Boston Consulting Group revealed that one of the leading qualities consumers are looking for in a brand is authenticity. In the...
online reviews

Your 2018 Plan to Conquer Online Reviews

- January 9, 2018
Gone are the days where people used to rely on a business to provide them with true and accurate information. Now, online reviews are the place to go for consumers...
John Fairchild

How to successfully cater to younger employees

- January 9, 2018
  As a generation, they have been called everything negative you can think of: lazy, entitled, selfish, shallow, narcissistic. However, another name they are called that's a little more popular is...
CBT News
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