Saturday, December 5, 2020

Emerging Better & Stronger from A Crisis

A crisis can come suddenly or result from a series of events that occur over time. Regardless, we never wish it upon us and it’s never welcomed. As disorder, confusion and, at times, calamity ensues, quick answers are essential and straight away, leaders are called to think outside of the normal way of doing business in order to survive. While strategic review often comes in times of trouble, the dynamic nature of the automotive industry has seasoned forward-thinking automotive executives to continually challenge the status quo so that they are more flexible and better-prepared for quick change.

In recent times, many dealers have looked closely at their reconditioning operation and recognized it as one of the most unattended, inefficient set of activities across the dealership. With limited options for tools to manage the recon process – from acquisition to retail-ready – inventory managers have historically used whiteboards and shared Excel files to track progress and expenses. 

Last year, ReconVelocity rolled out the most sophisticated recon process management solution in the industry. Hundreds of progressive dealers implemented the solution and immediately began to see increased efficiencies throughout the recon steps, while simultaneously reaping the benefits of decreased carrying costs and an increase in the inventory turn.

recon processIn midst of the Coronavirus crisis, all dealers across the country have access to this sophisticated software solution that brings transparency and accountability throughout the entire reconditioning operation at no cost for 90-days – that is for new and existing customers. With so many decisions to make and concerns about family and employee safety and health, it is possible to also make decisions for future operational efficiencies and improvements by envisioning the future now.

By putting a plan of action into place, right now, to evaluate the state of the dealership’s reconditioning process, dealers can proactively position themselves for stronger used vehicle sales and profits as we come out of the current crisis. Those dealers that commit to creating the most cost-effective, streamlined recon process now, will be well-positioned to rebound much quicker than dealers that ignore it. 

The Benefits of High-Velocity Reconditioning Software

As used vehicle values steadily decline in midst of an onslaught of off-lease vehicles coming to dealership lots, it is crucial to recognize the impact recon software can have on dealership profitability. These are just some of the benefits that dealerships are experiencing by streamlining their recon workflows:

  • Constrained used vehicle value erosion
  • Decreased carrying costs, including expenses from operating overhead, floorplan costs, and interest rates
  • Getting vehicles retail-ready faster
  • An increased inventory turn, which frees up operating capital
  • The ability to identify bottlenecks for fast, corrective action
  • Improved cross-departmental communications
  • Total transparency across recon workflows, including third-party vendors 
  • Individual accountability at each step in the recon workflow

As we emerge from possibly one of the most difficult global challenges in history, those dealers that have embraced the vision of velocity-driven recon operations will have significant advantages in the post-pandemic economy. Now is the time to implement best-in-class software that will enable employees to work more efficiently, communicate more effectively, eliminate wasted time in recon, and to maximize the net return on the dealership’s most volatile asset – used car inventory.


Did you enjoy this article? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at jfitzpatrick@cbtnews.com.

Car Biz Today, the official resource of the retail automotive industry.

soundcloudBe sure to follow us on Facebook and Twitter to stay up to date or catch-up on all of our podcasts on demand.

While you’re here, don’t forget to subscribe to our email newsletter for all the latest auto industry news from CBT News.

Karla Guleserian, MSEChttps://reconvelocity.com/
Automotive Process Implementer | Author | Trainer & Mentor Karla Guleserian is a Recon Expert at ReconVelocity, which provides new and used car dealerships with the most advanced reconditioning software in the industry, giving velocity to inventory turns while maximizing the net return on the dealership’s inventory investment. For more than a decade, Karla worked in a wide range of capacities in automotive dealerships, including Business Development, Fixed Operations, Modern Retailing, and Digital Advertising. In these various roles, she developed and implemented processes to improve internal dealership practices that led to increased operational performance across variable and fixed operations. Karla spearheaded Nissan’s Modern Retailing Beta Program in a small dealer group comprised of four Nissan points. She has taught numerous educational sessions in partnership with Digital Dealer Conference & Expo and has been featured in Digital Dealer Magazine, Auto Success Magazine, and numerous industry case studies. Karla earned a Master of Science in Electronic Commerce and a Bachelor of Science in Technology & Management from the University of Maryland with the highest honors, receiving the President’s Award for Outstanding Academic Excellence. Karla also has extensive experience planning and managing the development, launch, and marketing of high-tech applications across B2B integration, Web-services, digital advertising, and healthcare.

Related Articles

Strong Nov. auto transactions indicate investors are optimistic about future

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs...

How to be a leader that truly influences your team – Mike Phillips

On the latest edition of CBT News, Jim Fitzpatrick is joined by Mike Phillips to discuss leadership development in the retail automotive industry. Phillips...

Dealers United creates holiday marketing offering to help dealers stand out this season

Eight in 10 holiday shoppers are influenced by the internet before making a purchase (with search engines being the most influential). Additionally, according to Deloitte,...

Stay Connected

0FansLike
0FollowersFollow
0FollowersFollow

Latest Articles

Strong Nov. auto transactions indicate investors are optimistic about future

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs...

How to be a leader that truly influences your team – Mike Phillips

On the latest edition of CBT News, Jim Fitzpatrick is joined by Mike Phillips to discuss leadership development in the retail automotive industry. Phillips...

Dealers United creates holiday marketing offering to help dealers stand out this season

Eight in 10 holiday shoppers are influenced by the internet before making a purchase (with search engines being the most influential). Additionally, according to Deloitte,...

End-to-end digital retailing challenges solved by Asbury Automotive Group

On Wednesday, Asbury Automotive Group announced the launch of their new end-to-end digital retailing solution, Clicklane. The news release calls Clicklane the evolution of...

CBT automotive newscast: December 4, 2020

Today’s Featured Interview: How to be a leader that truly influences your team – Mike Phillips On the latest edition of CBT News, Jim Fitzpatrick is joined...