TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Articles

Boomer car buyers

Boomer Car Buyers Are Your Best Bet

- May 1, 2015
62.3% of all new vehicles are purchased by buyers over 50 *1. People 50 to 68 are known in the marketing world as Baby Boomers. Boomers control 70% of the...
Power In Numbers

The Power In Numbers

- May 1, 2015
J.D. Power’s Power Information Network and PowerDealer are giving dealers the data they need to stay competitive in the marketplace. BY BARRY COURTER Want to know whether young girls aged 12...
sell more cars

Off the Hook

- April 9, 2015
Dealer clients of HookLogic are seeing an incredible 60-percent show-to-close ratio. BY CAROL WHITE If you want to sell more cars, you have to get shoppers into your showroom, according to...
Women Visit More Dealerships

Why Do Women Visit More Dealerships Than Men?

- April 1, 2015
How to convert extra visits into dollars for your dealership. BY ANNE FLEMING Women visit 30 percent more dealerships than men prior to buying a car, according to a Women-Drivers.com study....
talented workforce

Creating the High-Performance Organization

- April 1, 2015
Having a skilled and talented workforce is central to a healthy and profitable dealership. BY GREG SMITH Just imagine walking through the doors of your dealership noticing the happy and smiling faces...
Sales Consultant Recruiting

Sales Consultant Recruiting Made Easy

- April 1, 2015
Implementing significant changes in your sales process will go far in attracting young, well-educated salespeople and increase your employee retention rate. BY MARK RIKESS Easily the biggest challenge I hear from...
analytic tools

3 Simple Google Tools That Every Dealer Should Be Utilizing

- April 1, 2015
Utilizing free analytic tools can simplify a dealer’s approach to digital marketing. BY AMY FARLEY Henry Ford once said he knew that half of every dollar he spent on advertising was...
Dealership’s Web Presence

3 Tips to Strengthen Your Dealership’s Web Presence

- April 1, 2015
Having your dealership's web presence online appeals to tech-savvy consumers and is critical to keeping them engaged and eager to visit your dealership. BY ZACH KLEMPF Dealerships without any meaningful online presence are...
Driving Bottom Line

Driving Bottom Line Profits While Maintaining Integrity

- April 1, 2015
Victoria Rusnak has set her sights on growing her family’s business while maintaining the level of integrity her father instilled in the company. BY CAROL WHITE When Victoria Rusnak joined her...
success

Success is a Choice

- April 1, 2015
It takes more than just ‘showing up’ to be successful. BY MARK TEWART Woody Allen said, “Eighty percent of success is just showing up.” If that were the case 80 percent of...


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